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2024-09-08 Update From: AutoBeta autobeta NAV: AutoBeta > News >
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For a long time, many consumers have been very curious about the car prices offered by automobile manufacturers to their internal employees. Will the internal discount rate be much lower than the terminal market price? With such doubts, let's take a look at the latest car purchase price of FAW Toyota to the employees within the group.
On November 1, 2019, FAW updated the applicable car models and price list for its employees (FAW Toyota), adding the preferential purchase price of the newly listed Toyota Asian Dragon model. Compared with the current situation that there is no discount or price increase in Toyota's Asian dragon terminal market, FAW employees can get a discount of about 40,000 yuan.
FAW Toyota Asia Dragon officially went on sale in March this year, launching 2.5L and 2.5L dual-engine versions. In September, it added an entry-level model with 2.0L engine, which now sells for 19.98-289800 yuan. The launch of Toyota Asian Dragon is to make up for the sales loss caused by FAW Toyota's suspension of production of the Crown and Ruizhi models.
Due to production capacity and market heat, Toyota Asian Dragon currently needs to increase prices in some areas. From the car owner price inquired by a car house platform, the naked car price of car owners is generally higher than the manufacturer's guidance price, and needs a certain waiting time, which is also the current situation of the car price increase sales in the current market.
On the contrary, FAW internal employees generally give a discount of about 40,000 yuan to buy Toyota Asian Dragon. According to the latest employee quotation table, Toyota Asian Dragon models all have different degrees of discount, of which the purchase of pearl body-in-white color requires an additional charge of 2000 yuan.
Take the flagship version of the Asian Dragon 2.5L HEV with the highest market guidance price as an example, the guidance price is 289800 yuan and the employee price is 246330 yuan, with a discount range of 43470 yuan, while the 2.5L and 2.0L fuel versions offer a discount of between 3.0 yuan and 37000 yuan.
In the past, there was almost no difference between the wages of car manufacturers and those after the end-market discount, even on the high side, but in Toyota's Asian Dragon, it does reflect the special treatment of employees within the factory.
In terms of other models, FAW Toyota Weichi employee price discount is 1.0-16000 yuan, which is basically the same as that in the market. At present, Toyota Crown is still sold in some countries and regions, and it will be its fate to stop production in the future. the discount range of employee purchase price is between 3.8 yuan and 56000 yuan, and the higher the configuration is, the greater the discount range is, including the premium version of the highest configuration, the market guidance price is 374800 yuan. The employee price is 318580 yuan, a straight drop of 56220 yuan, equivalent to a 20% discount.
In addition, FAW Toyota IZOA Yize is also on the employee discount list, employees generally get a discount of 22-26000 yuan, while the current market discount range of about 10, 000 to 20, 000 yuan. According to the choice of body color, IZOA Yize also needs to increase the price by 2000 or 4000 yuan.
It is worth noting that ordinary consumers who buy cars in 4S stores or are forced to pay licensing service fees, buy insurance, choose loans and financial service fees, and so on, the profit of this part of the fees is earned by 4S stores, so the actual car price concessions are not as big as imagined, while the direct purchase of cars by employees within the factory may mention naked cars.
Of course, the purchase price of internal employees is limited to internal employees, as others, we can only envy. At the same time, employees are generally required to sign the so-called "bundling agreement" when buying discounted new cars from within. Employees cannot sell the purchased vehicles within 1-3 years of normal use of the vehicles, and the internal regulations of different manufacturers are different.
However, some industry insiders pointed out that the internal staff price of the factory may be the dealer's floor price.
According to the data, FAW Toyota sold 51927 vehicles in September, down 8.4 per cent from a year earlier, with cumulative sales of 530224 vehicles from January to September, down 1.2 per cent from a year earlier. The newly launched new RAV4 will give a boost to sales.
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