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Porsche will invest 15 billion euros in new products in the next five years

2024-11-17 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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Porsche recently said that by 2023, Porsche will spend about 15 billion euros on new product development.

In the new energy sector, Porsche will invest more than 6 billion euros in plug-in hybrid and pure electric vehicles by 2022, double the previously proposed investment of 3 billion euros. By 2025, 50% of Porsche's models on sale will be new energy models.

Specific model planning, by 2020, Porsche will officially launch its first pure electric vehicle Taycan to the market. The expansion ceremony of Porsche's plant in Leipzig, Germany was also officially held on March 12 local time. In the next few years, Porsche will invest more than 600 million euros in the expansion of the Leipzig plant and the construction of a new workshop, thus creating a new body workshop for the next generation of pure electric Macan. It is expected that the Macan, Porsche's first all-electric SUV model, may be officially offline by 2022.

In the field of digitization. Porsche's investment will increase from 800 million euros to 1 billion euros. At the same time, Porsche is also accelerating the transformation in the digital field. At the same time, Porsche will actively seek cooperation with start-ups through equity participation and cooperation through the introduction of software engineers and digital experts and talents. Porsche is also accelerating the transformation in the digital field by allowing outside talent to be used by Porsche.

In addition, Porsche says it will spend 150 million euros in its venture capital sector in the future.

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