AutoBeta(AutoBeta.net)11/13 Report--

Today, Audi released its October sales figures in China, where it is understood that Audi sold 60154 vehicles in October, up 6.2 per cent from a year earlier. In the first three quarters of this year, Audi sold 551194 new cars in the first 10 months of this year, up 2.1 per cent from the same period last year. Among them, the main models represented by A4L, new Q5L and A6L all maintained growth, with Q5L rising 52.9% to 13700 vehicles in October compared with the same month last year, making it the top seller of luxury SUV in that month.

In terms of different market performance around the world, Audi sold 54000 vehicles in Europe in October, up 68.6 per cent from a year earlier, while Audi sold 649000 vehicles in Europe in the first 10 months of this year, up 0.2 per cent from a year earlier.

In the US market, Audi sold 19000 vehicles in October, up 19.4 per cent from a year earlier, while cumulative sales in the first 10 months were 178000, down 3.2 per cent from the same period last year.

In the Chinese market, including Hong Kong, Audi sold 60, 000 vehicles in October, up 6 per cent from a year earlier, while Audi sold 551000 vehicles in the January-October period, up 2.1 per cent from a year earlier.

In terms of specific models, Q5L sales have continued to soar recently, including a 52.9% year-on-year rise in October to 13700 vehicles, far surpassing competitors such as Mercedes-Benz GLC L and BMW X3. With the increase of terminal concessions in the second half of the year (some models in Beijing have reached 100000), sales of the new A6L have gradually returned to the level before the replacement.

A4L continues to lead the luxury B-class market, selling a total of 140619 new cars in October, even close to the size of the joint venture Class B cars Toyota Camry and Volkswagen Mai Teng. However, the market performance of Q2L and Q3 is relatively unsatisfactory, and there is a gap of tens of thousands of vehicles between Q3 and the best-selling BMW X1 of the same level.

Judging from the overall trend of the luxury car market, Audi is currently maintaining a good growth momentum, but due to the higher growth rate of the two main competitors, Mercedes-Benz and BMW, Audi's first sales advantage is also gradually catching up with. The small volume of imported car business is the main reason for Audi's lagging sales.

In the coming days, Audi will also launch two pure electric vehicles, e-tron and Q2L e-tron, on November 18, which is Audi's first entry into the pure electric car market. Among them, e-tron positioning medium-sized pure electric SUV, will compete with Mercedes-Benz EQC, Tesla Model X and other models after listing. The mileage of the new car under NEDC conditions has reached 470km, reaching the mainstream level of the market.

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