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How many units can Peugeot e2008 sell at a price of 250000?

2024-11-17 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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AutoBeta(AutoBeta.net)12/01 Report--

Today, Dongfeng Peugeot, as the representative of the domestic legal system, its sales have reached the lowest, only lower. In such an environment, Peugeot said it will bring the first electric car, Peugeot e2008, to revive the domestic market. The model was also unveiled at this year's Guangzhou Auto Show, and the price has not yet been announced. However, the price of the model has recently been announced overseas, starting at 32000 euros (about 250000 yuan) and will go on sale overseas in April next year.

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The new Peugeot E2008 car is based on PSA's CMP platform and uses Peugeot's latest generation of family design language. In terms of styling, the domestic Peugeot e2008 is basically the same as the overseas version. Dot-matrix chrome-plated intake grille, plus two "fangs" LED headlamps, do change a lot compared to cash. The side uses a two-color body color matching, with the blackened lion claw shape taillights and headlights, due to the pure electric version cancels the tail exhaust design.

Position a small SUV Peugeot e2008 with 4312/1785/1545mm in length, width and height and 2612mm in wheelbase. Compared with cash, its length increases 132mm, width increases 40mm, height decreases 35mm, wheelbase increases 72mm.

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When entering the interior decoration, the interior design style of the domestic Peugeot e2008 is also consistent with the overseas version, using 3D i-Cockpit immersive cockpit design, equipped with dual-format multi-function steering wheel and 10-inch central control display, as well as Peugeot's original 3D dashboard design, which can display information in real time and 3D projection. Of course, this design adds more cost, and the corresponding price will be higher.

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Peugeot e2008 is equipped with a permanent magnet synchronous motor with maximum power 100kW and peak torque of 260N ·m. Its battery capacity is 50kW and its mileage is 430km.

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As soon as this brand-new e2008 was unveiled, it won the approval of many netizens from its appearance, but in the current situation of Peugeot, the good-looking appearance is no longer competitive. From the current proportion of the three legal brands to less than 1% of the domestic market, how can the PSA Group claim that high-end models can revive the domestic market?

If, as Peugeot Global CEO Ambato said, the "rent-for-sale" model promotes new energy products in China, it can be said that this model may not be suitable for domestic consumers, after all, in the current environment, consumers still do not see the hope of electric cars.

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