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Speaking of the huge domestic joint venture brand than Volkswagen, but Volkswagen is divided into "North and South Volkswagen". SAIC Volkswagen, as South Volkswagen, has always been far ahead of North Volkswagen FAW Volkswagen in sales, but since April, FAW Volkswagen has surpassed SAIC Volkswagen many times to become the monthly champion, especially after FAW Volkswagen launched a variety of SUV models, its performance has become more and more obvious.

Recently, FAW-Volkswagen has once again launched a new car launch plan for 2020, which will add two new SUV models, namely the Tanyue Coupe and the new medium and large SUV, the sister model of Tuang. Following the launch of the small SUV probe, FAW-Volkswagen SUV will have as many as 5 models, realizing full coverage of SUV market segments.

In fact, the prototype SUV Coupe concept car of two new SUV models and the SMV concept car codenamed B-SMV have been unveiled at this year's Shanghai Auto Show. Among them, the mass production version of the SUV Coupe concept car will be Tanyue Coupe, the new car will be named in a new way, and the English name is expected to be TYLCON. The SMV concept car, codenamed B-SMV, is a sister model of Tuen and is also positioned as a medium-and large-sized SUV.

In the product design, Tanyue Coupe does not have many bright spots, the whole model continues the design of Tanyue model, and only uses the back-sliding design at the rear, so it locates the sedan SUV model. The B SMV model, compared with the business of Tu'on, is more young and fashionable, and the overall design is not as square as Tu'eng, but more round, with a penetrating LED light belt before and after, the overall relative sense of science and technology. According to known sources, this car is probably the largest SUV model in public history, with a body length of 5100mm and a wheelbase of 3.1m.

Compared with FAW-Volkswagen, SAIC-Volkswagen has already completed its coverage in the model segment market, and there are as many as 7 new energy models in the SUV formation, which is earlier than FAW-Volkswagen layout. After all, SAIC-Volkswagen has more advantages in entering the domestic market earlier than FAW-Volkswagen.

However, from the perspective of market performance, FAW-Volkswagen sales this year are significantly higher than SAIC-Volkswagen. According to the previous November sales, FAW-Volkswagen accumulated sales of 1.8448 million vehicles, up 2.2% from the same period last year; SAIC-Volkswagen accumulated sales of 1.7469 million vehicles in the previous November, down 4.4% from the same period last year, with a gap of nearly 100000 vehicles.

Judging from the performance of the top 10 cars, SAIC-Volkswagen and FAW-Volkswagen are better than FAW-Volkswagen in the list of SUV models, SAIC-Volkswagen Touguan is still higher than FAW-Volkswagen this year, but it is worth noting that since the bottom of April this year, sales have been rising all the way, selling more than 20, 000 units in the past two months, but cumulative sales have exceeded 100000 in less than a year on the market. And Tuguan L sales have been stable in less than 20, 000 units, SUV models in the top 10 list has not seen Tuguan figure, obviously Tanyue "from behind" the performance is very obvious.

It also comes from German Volkswagen, but the two car companies are still very different in terms of product concepts. A senior person in the industry said: SAIC Volkswagen tends to make some structural changes according to consumers in the domestic market, such as lengthening class models. FAW-Volkswagen follows the appearance of the original German car and does not change the body structure to provide users with an authentic German car experience.

In addition, FAW-Volkswagen also has more advantages in price and configuration than SAIC-Volkswagen. In contrast, FAW-Volkswagen product configuration is rich and intelligent, which is more accepted by young consumers. Perhaps under the downward trend of the market, "performance-to-price ratio" is more in line with consumer positioning products.

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