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After launching new cars such as Ruihu 8 and Erize series, Chery's terminal sales rose in 2019. Data show that Chery sold 62142 cars in November, up 17.4% from January to November, up 11% from January to November. At a time when new energy vehicles are vigorously promoted, Chery is also adding to the research and development of new energy technologies, and is expected to launch a new series of electric vehicles.

A few days ago, Chery's brand-new model, code-named S61, was officially off-line in the factory. The new car uses pure electric drive and positioning compact SUV, which is based on Chery New Energy LFS pure electric aluminum platform. It is worth noting that the car will be equipped with a new independent logo. Some netizens said that the car looks a bit like Lecker.

Chery's new car codenamed S61 is very different from the current Chery models from the point of view of its appearance. The appearance of the car is operated by Binnifarina, and the overall design style comes from the waves, officials said. The front face of Chery S61 adopts closed design, split headlamp group and X-type design, and the front of the car is penetrated by a chrome strip. Netizens have different opinions on this, such as the combination of Porsche, LinkedIn and Lulai.

From the real car diagram, the car uses a new independent logo, or means that the pure electric model under the platform will be a series of products and adopt the same design style.

The rear part of the Chery S61 real car is designed with a through taillight group, and the interior of the lamp group on both sides is horizontally arranged with light sources. at the same time, the new car is also equipped with a combination of black and silver elements.

Interior decoration is now popular through the large screen style, providing full liquid crystal instruments, is expected to add more intelligent technology configuration. However, the idea of using a large number of wooden panels for interior decoration is at odds with the technological atmosphere of new energy vehicles.

S61 is based on Chery New Energy LFS platform, the pure electric platform has the advantages of new architecture, high extension and sharing, and the car body high-strength aluminum alloy application Prida 93%; the platform can accommodate all levels of vehicles, including battery pack capacity can also be expanded and adjusted. At present, the power data of the car have not been released.

According to sources, the new Chery S61 is expected to go on sale in the first half of the year, with prices in the range of 20-250000.

Netizens commented that the car seemed to feel that Chery's design had suddenly gone backwards, with an indescribable sense of cheapness. Some netizens think that the car looks like a piece of work cobbled together by Porsche, Lecker and NIO.

After considerable development, independent brands have made great progress in appearance design, which forms a unified family style, which greatly increases the recognition of brand models. However, the mass production of Chery S61 has attracted some topics for its own brand design.

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