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BYD and Daimler continue to increase their capital, how long will it take for this "salted fish" to turn around?

2024-09-08 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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According to public information, Shenzhen Teng Teng New Energy Automobile Co., Ltd. has increased its registered capital from 5.06 billion yuan to 5.76 billion yuan, an increase of 13.83 percent. The total investment also increased from 6.56 billion yuan to 7.26 billion yuan. After the capital increase, BYD and Daimler still maintain the 50:50 shareholding ratio, that is to say, BYD and Daimler each increase 350 million yuan to Tengli Motor.

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According to Tianyan check information, Shenzhen Teng Teng New Energy Automobile Co., Ltd. was established in February 2011, and its parent companies are BYD Automotive Industry Co., Ltd. And Daimler Greater China Investment Co., Ltd., each with a 50% stake.

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As a subsidiary jointly funded by BYD and Daimler, the capital increase of Teng Teng New Energy vehicle is nothing new. According to data, in May 2017, May 2018, February 2019 and May 2019, BYD and Daimler increased their capital to Tengli Motor by 1 billion yuan, 800 million yuan, 400 million yuan and 300 million yuan respectively. However, in addition to more marketing tools, Tengli has made no substantial progress in terms of sales volume and performance.

Even with the continuous "blood transfusion" of the two major automobile companies, the performance of Tengli cars in the market is not optimistic. Since the launch of the first generation of models, Tengli has been in a state of loss, with a total loss of 3.5 billion yuan from 2014 to 2018, while in the past four years, Tengli has sold less than 12000 vehicles.

BYD is the leading enterprise of new energy vehicles in China, and Daimler is also a famous luxury car company in Germany. in a sense, although the development of Tengli cars is not optimistic in recent years, but BYD and Daimler have not given up their support for Tengli cars, and it is not easy for Tengli cars to survive so far.

At the 2019 Guangzhou Auto Show, Tengli launched its second mass production model, the Tengli X, and started booking delivery. According to reports, Tengli X positioning medium-sized pure electric SUV, the new car provides pure electric version and plug-in hybrid two models, the price range is 28.98-357800 yuan. Among them, the plug-in hybrid version is composed of 2.0T engine and motor, the maximum power of the engine is 141kw, and the mileage is 81km and 100km. The maximum power of the pure electric version is 180kw, and the comprehensive mileage is 520km.

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In fact, except that the appearance of Tengli X is somewhat different from that of BYD Tang, the interior design and power performance are basically the same as that of BYD Tang.

On July 1, 2019, Daimler put the momentum brand under its own door, making use of the advantages and layout of Mercedes-Benz in the Chinese market to boost the development of this brand. However, Tengli is not well-known in the market, and although it is supported by BYD's technology and Daimler's distribution network, it is not easy to win consumer recognition.

At present, the decline of subsidies for new energy vehicles and the depressed environment of the automobile market are still continuing, and consumers' recognition of new energy vehicles is not high. In this case, if you want to keep the momentum cars alive, it is not possible to rely on BYD and Daimler "blood transfusion". It is necessary to achieve self-hematopoietic ability and form their own advantages in order to survive in the severe market environment.

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