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In the current era of new energy vehicles are still being questioned, the world auto giant Volkswagen brand has felt the crisis brought by the electric car company Tesla. A few days ago, a suspected Volkswagen CEO Dis internal meeting minutes leaked.

In the exposed minutes of the meeting, Volkswagen CEO Dis mentioned the US electric car company Tesla and felt the sense of crisis it brought, saying that the automobile industry is undergoing earth-shaking changes because of Tesla's advent, even indicating that the era of traditional cars is over, so it is necessary to re-examine the auto industry.

In Deiss's view, the car in the future will not only be a simple means of transportation, but also include the most complex and valuable Internet equipment in the world, providing users with information and services through more functions and networks. Tesla is a good example. At present, we are only evaluated as the automobile industry, but Tesla has already been rated as a technology company.

From the perspective of Volkswagen's previous planning, great changes have taken place. In order to develop new technologies such as intelligent connected cars, Volkswagen began to plan asset restructuring and cost-cutting. Deiss has said it has given up decades of engineering investment to build a Volkswagen empire and will free up resources to develop and produce electric cars. In the future, only Volkswagen, Audi and Porsche brands may be retained, while other unprofitable brands will be restructured or sold. In fact, Volkswagen has gradually begun to sell some of its assets, including gearboxes and some bearing makers.

To accelerate the electrification of its transformation, Volkswagen has increased its future investment in electrification to $66 billion (464.1 billion yuan), an increase of 36 percent over its previously announced budget, of which 33 billion euros (256 billion yuan) will be invested in pure electric vehicles, and Volkswagen will launch 75 electric models by 2030.

It is clear that Volkswagen has decided to cut its investment in fuel vehicles. Because, Volkswagen believes that in the next decade, the competition of fuel vehicles can not compete with electric cars.

Although new energy vehicles are the trend of the times, the electric vehicles with the best performance among new energy vehicles are still not favored by consumers. As the world's largest electric vehicle market, sales of new energy vehicles in China were 1.206 million in 2019, down 4% from the same period last year, the first year-on-year decline in nearly a decade, and sales declined for six consecutive months. However, the Chinese market is recognized by Volkswagen CEO Dis as the car market that determines Volkswagen's future, and its performance is still very weak.

Of course, change takes time and cannot be achieved in a short time. It's just that even Toyota and Honda, the world's largest automakers, believe that mixing in a short period of time is the most important development at present, before the three issues of mileage, ease of use (charging infrastructure) and cost are solved. Electric cars will not become mainstream, so is Volkswagen in a bit of a hurry?

It is hard to say that there are many factors for Volkswagen to achieve change. Tesla, who was once unfavored by anyone, has surpassed General Motors and Ford by market capitalization. No one is sure whether Volkswagen will become the next target to be surpassed by Tesla, including Volkswagen itself.

At the same time, Volkswagen has been punished several times for emissions fraud, forcing carmakers to switch to zero-emission electric vehicles after the most stringent emissions in Europe. As a result, carmakers are increasing their R & D spending on electrification and intelligence and competing. Therefore, if the public does not speed up the transformation, it will only make less and less profit, and change is the only way out.

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