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2024-11-17 Update From: AutoBeta autobeta NAV: AutoBeta > News >
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As the world's multinational car companies have announced their global sales in 2019, the ranking has also been released, according to data, last year's top three global sales were Volkswagen, Toyota and Nissan Renault-Mitsubishi Alliance. However, it can be seen that with the continuous growth of China's auto market, the proportion of sales of multinational car companies in China is constantly changing, with Volkswagen, General Motors and Honda accounting for more than 30%.
According to the ranking of sales data, the top three are Volkswagen, Toyota and Nissan Renault-Mitsubishi Alliance, respectively, with sales at the level of 10 million, while Korean brand Hyundai Kia Group still belongs to the sales class of 7 million. General Motors and Ford, both American brands, had a great influence last year, but the sales levels are gradually expanding, at 7 million and 4 million respectively. Although PSA and Daimler are of the order of 3 million, FCA and PSA announced a merger at the end of 2019, making them the fourth largest automaker in the world with combined sales of 7.92 million.
According to official figures from Volkswagen Group, Volkswagen Group sold 10.9746 million vehicles worldwide in 2019, setting a new high and ranking first in the world. it has held the crown for four consecutive years, with a small increase of 1.3 per cent. The Chinese market brings nearly 40% of Volkswagen brand sales, and it is also the largest single market of Volkswagen Group in the world. Even Volkswagen CEO Dis believes that the Chinese auto market will determine the future survival of Volkswagen.
Although GM is not the largest in global sales, it is the largest car company in China. It has been GM's largest single market in China for seven consecutive years. GM's sales in China account for 39.9% of its global sales. Due to the decline in GM sales in the past two years, GM's market share has also gradually decreased. GM's sales in China exceeded 4.04 million in 2017, accounting for 45.4% of the market. Without the Chinese market, GM could lose nearly half of its sales and profits.
Honda, which is not at the top of the list in terms of global sales, has entered the top three in terms of market share in China, especially in the past two years. Although Honda's sales in the global auto market declined slightly, its annual terminal sales in China reached 1.554 million in 2019, a record annual sales, up 8.53% from a year earlier, accounting for 32.2% of its global sales.
Known as the "Toyota of the world", it sells very well in all regions of the world, with 1.62 million vehicles in the Chinese market in 2019. Although it is the top Japanese brand in the Chinese market, it accounts for less than 20% in China. The same is true of Nissan.
Unlike the former, Hyundai Kia, Ford, PSA and FCA are affected by the rise of domestic independent brands in recent years, resulting in declining sales volume in China. Sales declined by nearly 20% or more in 2019, with PSA and FCA falling the most, falling 55.4% and 40.96% year-on-year. It was their growing lack of attention to the Chinese market that led to a sharp decline in sales, but it was too late to recover.
Mercedes-Benz, the only luxury brand in the top 10, is still growing in China, but growth has shrunk sharply due to its "negative" news in 2019. Compared with the 11 per cent year-on-year growth of Mercedes-Benz in 2018, Mercedes-Benz fell by more than 6 per cent, delivering 700000 new cars for the whole year, an increase of only 4 per cent.
Judging from the overall data, although the growth rate of China's car market is not as fast as before, the Chinese market is still an important market for multinational models, and it is still the largest car market in the world, with cumulative sales reaching 2069 units, down 7.4% from the same period last year. 23% of the global market.
And a sudden "epidemic" will have a great impact on the global automobile industry. As COVID-19 causes many domestic car companies and dealers to stop production and work in a large area, automakers that account for a relatively large share of the domestic market will also be more affected.
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