AutoBeta(AutoBeta.net)02/19 Report--

According to foreign media reports, the new pneumonia epidemic has put a big question mark on this year's Geneva Motor Show, which was originally scheduled to be held from March 5 to March 15.

According to the report, if exhibitors think that the health risk of the staff is too high, then more car companies may withdraw until the exhibition seems unable to proceed. At least 13 major automakers have pulled out of the Geneva Motor Show because of tight costs, including Cadillac, Citroen, Ford, Jaguar, Lamborghini, Land Rover, Mitsubishi, Nissan, Opel, Peugeot, Subaru and Volvo.

The Geneva Motor Show, founded in 1924, is the only large-scale auto show held every year in Europe, held every March, and is the most important display platform for major automakers to launch new products for the first time. It is known as the "international automobile trend vane".

Auto shows are losing their appeal as a way to stimulate sales, mainly because the number of visitors to large international auto shows is declining. Many carmakers have also pulled out of the show for this reason, attracting only 500000 spectators at last year's Geneva auto show, down about 20 per cent from a year earlier.

However, a spokesman for the Geneva Motor Show said, "so far, the exhibition will be running as usual in 2020." The exhibition organizers will carry out additional cleaning and disinfection of the dining area, toilets and handrails. In addition, awareness campaigns will be conducted for staff and visitors on how to reduce the likelihood of infection. "

Nowadays, more and more automobile manufacturers choose to expose the relevant information of new cars on the Internet in advance. Although the annual regular auto show has become the marketing method of many automobile manufacturers, it also brings a lot of pressure to automobile companies because of the high marketing cost.

Geneva, Paris, Frankfurt, Detroit and Tokyo are known as the "five major international auto shows", but the show itself is accompanied by huge competition, with figures showing that car enthusiasts and potential buyers are reluctant to attend the show. the audience has declined.

There are also many car companies absent from the 2019 Frankfurt Motor Show, including Fiat, Infiniti, Mazda, Mitsubishi, Nissan and other car brands. Figures show that there were about 550000 exhibitors in Frankfurt in 2019, compared with 810000 in 2017 and 930000 in 2018.

Affected by the COVID-19 epidemic, a number of organizations, including the Automobile Industry Branch of the China Council for the Promotion of International Trade and China Machinery International Cooperation Co., Ltd., issued a statement on February 17. The 2020 (16th) Beijing International Automobile Exhibition, originally scheduled to be held from April 21 to April 30, 2020, will be postponed until further notice.

Due to a number of factors, the Geneva Motor Show may be postponed or cancelled, but so far the organizers of the auto show have not made a relevant response.

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