AutoBeta(AutoBeta.net)02/23 Report--

The continuous action of car companies during the epidemic is a good time for corporate public welfare publicity and positive marketing, so Volvo launched a free campaign, originally such a beautiful thing, but finally aroused public anger!

On February 22nd, Volvo announced that it would give away 3 million copies of COVID-19 insurance for all Volvo employees and their families, suppliers and dealer partners and their employees, as well as car owners and fans, media workers and their families. Only Volvo excluded people with ID cards at the beginning of 42.

Volvo said that a total of 3 million insurance policies are given free of charge, each with an insurance amount of 100000 yuan, so that people's lives and health under the epidemic can be protected by one more, and there is more sense of security in production and life.

According to Volvo car text guidance under the operation, access to the relevant page, people found the "insurance instructions" such a document.

According to the document, if the insured is infected with novel coronavirus (2019-nCoV) pneumonia and dies of the disease within 180 days after activating this gift insurance, COVID-19 's liability for death shall apply, with an insurance amount of 100000 yuan. At the same time, the insurance also covers operating aircraft accidents and train and subway light rail accidents.

What is most puzzling is that it is specifically stated in the document that all persons except those at the beginning of the ID card 42 can receive it (including foreigners, provide passport numbers).

So who is the person at the beginning of ID card 42 who will be excluded from this campaign launched by Volvo officials?

According to the online inquiry, the ID card number 1-6 digits are area codes, of which 1 and 2 digits are the codes of provincial governments. The first 11 represents Beijing; 12 Tianjin; 13 Hebei; 14 Shanxi. It was not until I saw the 42 code that it was confirmed that it originally represented Hubei Province.

Hubei Province is the area where novel coronavirus is most seriously infected with pneumonia, but Volvo excludes Hubei people from this activity. What does it intend to do? I believe netizens will have different guesses.

According to the National Health Commission, as of 24:00 on February 22, 31 provinces (autonomous regions, municipalities directly under the Central Government) and the Xinjiang production and Construction Corps had reported 51606 confirmed cases (including 10968 severe cases), a total of 22888 cured and discharged cases (1 Anhui nuclear reduction), a total of 2442 deaths, a total of 76936 confirmed cases, and 4148 suspected cases.

There are 46439 confirmed cases in Hubei (36174 in Wuhan), including 10428 severe cases (9228 in Wuhan). There were 15299 cured and discharged cases (8171 in Wuhan), 2346 deaths (1856 in Wuhan), 64084 confirmed cases (46201 in Wuhan), and 3363 suspected cases (2382 in Wuhan).

Seeing here, Hubei, which is ravaged by the virus, and the Hubei people, who are also refused to participate in the insurance, are even more sad!

Many car users / netizens in Hubei tried to participate in the "epidemic peace of mind" activity given by Volvo, only to find that the moment they submitted their application for insurance rights under the click, they were rejected-this insurance does not support the insurance of people in your area for the time being.

Let's take a look at what netizens say--

"excluding Hubei people is most likely to be the requirement of the insurance company. This pot is Volvo. "

"if you can't afford it, don't act to show it to others. Do you want people from Hubei to buy your car in the future? It's so thoughtless. "

"any business is based on respect for citizens, or at least no discrimination, the terms are obviously discriminatory, and a brand wants to do public welfare, which should be taken into account. Volvo just wants to withdraw its brand responsibility and improve its favor, but it doesn't dare to take the corresponding risk, so why do it? Even if the matter of law is right, it is reasonable and cannot be accepted. "

After things continued to ferment online, we found that Volvo had made changes to clarify the responsibility--

Volvo itself launched the campaign, but said it "does not take any responsibility for this." The official also stated that the relevant underwriting insurance companies will provide security services and bear the responsibility for the protection under this activity.

The most sensitive special provision of "except for the person at the beginning of ID card 42" has been revised to "the above is only applicable to customers who meet the insurance conditions for epidemic peace of mind products."

Perhaps the insurance company is afraid to accept Hubei customers because of risk considerations, but since Volvo has chosen to work with the insurance company, it should take into account such public opinion risks. After all, people who like Volvo brands and drive Volvo cars are all over the country, but only Hubei fans / cyclists are listed as free insurance, as well as the vast number of Hubei netizens, which must cause harm to their feelings. "you can do nothing, but please don't hurt!" The netizen said.

As of press time, Volvo issued a note on the upgrade of "epidemic peace of mind COVID-19 guarantee". The company said, "the event failed to provide registration services to the Wo family in all regions of the country as soon as possible. Negotiation efforts have been under way, and the insurance product has been updated and upgraded to cover the entire continent. "

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