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Even though Toyota's many models are at the end of their products, especially the Lexus brand, it still ranks second in the world by a small margin in 2019, with Toyota and Lexus brands hitting new highs. In order to speed up the upgrading of new products, some media recently exposed the latest product planning of Toyota and Lexus brands.

According to several media quotes, the exposure was a PPT picture of an internal meeting of Toyota dealers in North America, showing Toyota and Lexus brand new car plans for the next three to four years, involving up to 13 models, including GR 86, new Camry, Venza, Sequoia and Lexus 'new generation IS.

Since the information exposed is North American models, most of the models are imported models in the domestic market, except for the Camry mentioned in the content. Toyota was the first to introduce the new Sienna and a crossover five-seater midsize car called the Venza, both with a 2.5L hybrid system and sold as 2021. Although the Sienna model has been imported in China for many years, many media have revealed that the Sienna model will be introduced into GAC Toyota and FAW Toyota, codenamed 825B and 892B respectively, and sold in the form of "two-car strategy". As for the Sienna mentioned in PPT, it will push hybrid models. I don't know if it will be carried out domestically. Venza was sold in China as early as 2008 and was also sold by import, but due to poor sales, it was discontinued in 2015, so the new car replacement will not be available in the domestic market.

For this exposure, the most vocal news is the 86 model, as an entry sports car under the brand, since the current model has been on the market for many years. Even so, the model still has a lot of heat in China. In the first two years, the price of used cars was once inflated due to non-compliance with emissions, so the arrival of new models will still have many potential consumers. The new car will be built on TNGA platform and may be named "GR86"

In addition, Toyota will also introduce a mid-term Camry model, which will be available at the end of this year. In addition, for Camry replacement time also revealed in 2023, because the domestic Camry models have also been on the market for many years, the new models will certainly come together, but the time may be slightly later than the North American market.

Lexus will launch a new generation of IS in 2021, the first upgrade of Lexus IS after many years. NX, based on TNGK-K, will also debut, while "Mirai" with Lexus LOGO will replace the current GS model, meaning that the GS model will be officially discontinued.

In fact, Lexus said that because many of its current models are at the end of their products, this is also the reason for the brand's decline in sales in 2019, for which it has changed and replaced several of its models. According to previous media exposure Lexus product plan, has covered up to eight models.

Although this exposure is only Toyota North American models, but in 2020 Toyota brand has increased efforts to the Chinese market, according to the current understanding will be achieved this year's domestic models have reached 7, it can be seen that Toyota brand in recent years to impact the world sales first has a strong desire. However, due to the impact of the new crown pneumonia epidemic in the global market this year, Toyota, which lays out the global market, may be hit hard. Compared with Volkswagen's "heavy China" market, it may appear weak. After all, only China effectively controls the epidemic situation.

Toyota sold 10.7421 million vehicles worldwide in 2019, up 1.4% year-on-year, achieving sales growth for four consecutive years; among them, the North American market accumulated 2.7572 million vehicles, down 1.5% year-on-year; the Asian market was 2.9703 million vehicles, up 4% year-on-year.

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