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On February 24, Lexus LM went on sale in a low profile, with two new models, seven-seater elegant version and four-seater Imperial version, with a suggested price of 1.166 million yuan and 1.466 million yuan. The new car is equipped with a hybrid system composed of 2.5L engine and motor, with a comprehensive fuel consumption of 7.1L per hundred kilometers.

Obviously, for this luxury MPV, netizens are more concerned about the performance of this car and cool techs, but the rate of price increase of this car in the market. Although Lexus suggested that manufacturers sell from 1.166 million yuan, dealers do not plan to introduce manufacturers' suggestions, and the price increase still exists.

Recently, some netizens revealed that with regard to the price increase of the Lexus LM hybrid version, the Lexus LM with a naked car of 1.466 million yuan increased by 820000 yuan to lift the car, that is to say, the final pick-up price of 1.46 million yuan exceeded 2 million yuan, the discount rate is simply not too big.

In fact, the price increase of 820000 yuan for Lexus LM is still somewhat "disappointing." after all, according to the news previously exposed, the price increase of this car is about one million yuan, and the final price increase is 3 million yuan, and the price increase of 820000 yuan is a bit of a "compromise." Some netizens commented on this, "just over 80?" Is the discount so big? " "the life of the rich is so simple and boring!" . Of course, for such behavior can not be entirely blamed on Lexus, after all, you are willing to do so, how can dealers sell cars and consumers buy cars?

Lexus LM is based on Elfa, so it is very similar to Elfa in styling. The front face uses a spindle-shaped forward air grille, which is huge and sharp, which is the styling style of Toyota's flagship MPV. It is worth mentioning that this car has chosen to be launched in mainland China, and the consumer market is also in China. According to the official statement, the LM is not a global model, but a Chinese special car.

In fact, Lexus price increase is nothing new, on the contrary, Lexus price increase will make people feel a little abnormal. It is understood that the prices of ES, NX, UX and LS models sold in China have risen many times, causing dissatisfaction among consumers.

At the end of 2019, the General Administration of Market Supervision imposed a penalty of 87.6131 million yuan on Toyota on suspicion of monopolistic behavior. Probably because of the penalty, Lexus LM chose to keep a low profile on the manufacturer's suggested retail price, and the listing conference was not held.

Of course, the behavior of price increase has always existed, but it has not affected consumers' enthusiasm for purchase at all. Lexus ranks second only to Cadillac in the Chinese market, with cumulative sales of 200521 vehicles in 2019, up 25 per cent from a year earlier.

Affected by the epidemic, Lexus sold less than 4000 vehicles in China in February, down nearly 60 per cent from a year earlier. In fact, Lexus sales have been declining since January. Perhaps, the second-tier luxury brand camp will revisit the list in 2020.

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