AutoBeta(AutoBeta.net)04/02 Report--

On April 1, the China Automobile Circulation Association released an analysis report on the value preservation rate of used cars in each major market segment in March. The China Automobile Circulation Association said that since the outbreak at the beginning of the year, the transfer of ownership of used cars has been stagnant, resulting in a double drop in supply and demand. Although March is several times higher than February, the month-on-month increase is of no practical significance because the base in February is too low.

From the perspective of major market segments, including small cars, compact cars, medium-sized cars, medium-and large-sized cars, small-sized SUV, compact SUV, medium-sized SUV, medium-and large-sized SUV and MPV models have increased in varying degrees compared with February.

According to sales data, due to the epidemic, the preservation rate of luxury brands has also been affected, as car companies return to work and production, the preservation rate of luxury brands also increased in March. From the list of the preservation rate of joint venture brands, the top ten preservation rates of joint venture brands are almost slaughtered by Japanese and German brands, five Japanese brands and four German brands occupy the mainstream, and American Buick brands rank 10th. Specifically, Toyota and Honda basically maintain the preservation rate of more than 70%, the other three Japanese car companies Mazda, Nissan and Mitsubishi basically maintain the preservation rate of more than 60%, four German car companies Volkswagen, Mercedes-Benz, BMW and Audi also maintain the preservation rate of more than 60%. In addition, the Buick brand advanced into the top 10 joint venture brands, and the preservation rate of the Buick brand increased significantly in March this year, thanks to the improvement of its brand effect and the preservation rate of some models. With the exception of Buick, Korean, French and other American brands failed to make it into the top 10.

The value preservation rate of China's independent brands has been developing at a low trend, so it is difficult to have room for rapid improvement. Of course, with the improvement of brand awareness, technology and quality, the value preservation rate of independent brands is also steadily increasing. According to the March ranking of independent brand preservation rates, Great Wall's WEY brand and Geely's Luck brand stand out, with a three-year preservation rate of 61 per cent. In addition, SAIC Mingjue brand preservation rate also began to pick up, into the top 10, from the 2017 Mingjue 6 power has been greatly improved, the performance of the used car market is prominent.

Tesla, BYD, Roewe and BMW occupy all the top 10 models in March in the list of preservation rates of new energy models.

Specifically, Tesla Model X and Model S occupy the top two places on the list, respectively, with a preservation rate of 67% and 63% respectively. Tesla is also the only new energy brand with a preservation rate of more than 60%. It is worth mentioning that Tesla Model 3 is not in the top 10.

BMW has three models in the top 10, namely the BMW 5-Series PHEV, BMW X5 PHEV and BMW i3, with preservation rates of 58.9%, 52.6% and 41.5%, respectively. BYD also has three models on the list, namely BYD Tang DM, BYD Qin and BYD e5, with preservation rates of 54.4%, 46.0% and 35.3%, respectively. The other two models are SAIC Roewe models, namely the Roewe eRX5 and the Roewe E950, with a preservation rate of 42.9% and 36.1%, respectively.

Since the outbreak of the new crown epidemic, relevant policies have been introduced in many places to stimulate automobile consumption. The State Council has also announced policies to stimulate automobile consumption, ranging from open car purchases to extended subsidies for new energy, or a 0.5% value-added tax levied by second-hand car dealers, which will greatly boost consumption in the automobile market and help to alleviate the huge impact on the auto market.

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