AutoBeta(AutoBeta.net)05/08 Report--

On May 8, Cai Jianjun, executive vice president of Aichi Automobile, said in a long post on Weibo that "Aichi, who is leaving his post for more than a year, has not only disrupted the pattern of the industry, but also changed the concept of life of many people. Since the outbreak of the epidemic, I have not been with my family for three months, which makes me have to rethink the relationship between work, life, career and family." So I decided to take a personal rest for a while! " In this regard, Aichi co-founder and president Fu Qiang said that although reluctant to give up but respect his decision.

Cai Jianjun joined Aichi in December 2018 as executive vice president of Aichi, in charge of marketing, travel and smart energy businesses of its brands. Cai Jianjun is one of those who have moved from traditional car companies to new car buildings. when joining Aichi, Cai Jianjun said, "returning to zero and starting again with the mentality of an entrepreneur is my positioning for my career planning."

Cai Jianjun can be regarded as a senior person in the automobile industry, with more than 20 years of working experience in the automobile industry. Before joining Aichi Automobile, he joined Changan Automobile in 1998 as sales Director of Changan Ford Mazda, Executive Deputy General Manager of Chongqing Changan, Vice President and General Manager of Changan PSA, and head of customer Management Department of Chongqing Changan. In 2015, Cai Jianjun joined BAIC as vice president, party committee secretary, executive director and general manager of BAIC. In 2018, Cai Jianjun officially joined Baoneng as vice president and executive vice president of Guanzhi Automobile. However, he worked at Baoneng Group for less than a year before he changed jobs to Aichi.

Aichi Motor was founded in February 2017 and has raised a total of 8 billion yuan up to May 2019. In December 2019, Aichi launched its first production car, the Aichi U5, with a subsidised price of 19.79-292100 yuan and a NEDC comprehensive mileage of 503km. The second production model, the U6 ion, is expected to go on sale in August.

As a member of the new force of car building, Aichi cars are inevitably affected. Aichi Shangrao plant was delayed, U5 delivery was affected, and Aichi also cancelled year-end bonuses and suspended payroll. Aichi said frankly that the company had encountered difficult problems.

The personnel change of Aichi is only a microcosm, and its ability to fight against the epidemic is weak, and many new car-building forces have also frequently exposed the departure of senior executives recently. including Gu Junli, vice president of self-driving research and development of Xiaopeng, Deng Ling, vice president of marketing, Liu Liqun, general manager of Weima travel division, and Dongxiong, co-founder and chief marketing officer of Skyline, except that the fate of individual departing executives is uncertain. Most of them choose to return to traditional car companies.

It is understood that most of the executives of the new car-building forces are poached from traditional car companies through high salaries, and now under the pressure of the market recession and market competition, executive turnover, lack of cash flow, layoffs and pay cuts, and financing difficulties undoubtedly make the development prospects of new car-building forces even more bleak.

Welcome to subscribe to the WeChat public account "Automotive Industry Focus" to get the first-hand insider information on the automotive industry and talk about things in the automotive circle. Welcome to break the news! WeChat ID autoWechat