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2024-11-17 Update From: AutoBeta autobeta NAV: AutoBeta > News >
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Since Xiaopeng's second production model, the Xiaopeng P7, was not yet on the market last year, there has been a lot of news, making the new car once one of the most concerned models in the industry. However, a month after the launch of the model, Xiaopeng P7 sales are so dismal. In response, he Xiaopeng said: we have not delivered yet.
It can be said that before Xiaopeng P7 went on the market, there had been all kinds of news hype hanging Tesla. However, it has been more than a month since Xiaopeng P7 went on sale on April 27th. Statistics show that Xiaopeng P7 sold only 166units in May, while Tesla's model 3, which is claimed to be slapped, sold more than 10,000 units. So that some netizens thought: "Xiaopeng P7, which is blown to heaven by Xiaopeng, now only sells 100 sets, it can't help but become a laughingstock."
In response to this, Xiaopeng Chairman he Xiaopeng responded to the previous media release of Xiaopeng P7 sales in May on social media today, saying that "Xiaopeng P7 has not been officially delivered in May, and most of them are doing car shows and test driving deliveries in May and June."
At the same time, he also revealed that Xiaopeng P7 began to be delivered on a large scale on June 28, and said, "We are working hard to increase production capacity and speed up the delivery of P7 to Pengyou."
According to previous reports, Xiaopeng Motor just held the ceremony of large-scale delivery of Xiaopeng P7 in Zhaoqing Xiaopeng Automobile Intelligent Network Union Science and Technology Industrial Park on June 28, and after the factory started large-scale production and delivery, Xiaopeng Automobile will deliver the P7 nationwide in the chronological order of payment of intention payments.
According to the plan, car buyers who pay intention payment before December 31, 2019 will be able to pick up their cars in turn by the end of June if they complete the signing of the contract and meet the conditions for car replacement by June 23. Car replacement is expected to be completed by the end of July and delivery by mid-August at the latest. Car buyers who pay intention payments between January 1 and April 27, 2020 are expected to complete the replacement by the end of August and delivery in mid-September at the latest.
At the same time, some industry insiders said that at present, Xiaopeng P7 is indeed in the production capacity climbing stage, and the new production qualification of its Zhaoqing factory has a lot of running-in problems with the new factory that has just been put into production, and there is still a lot of room for improvement in various links such as SOP, so that the production speed will be affected to a certain extent. As later production capacity climbs, however, delivery is expected to ease.
Although Xiaopeng has not announced that the Xiaopeng P7 has received orders, its subsidized price of 229900-349900 yuan and 706KM's long-range models show ambitions for the future market. It's just that Xiaopeng, who has always put too much emphasis on marketing, seems to have pushed P7 to the other extreme, not only saying that he wants to punch Tesla, but also that some of its executives say that P7 is better than Porsche Taycan, so netizens think it is too much, and even counterproductive.
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