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Recently, Ms. Zhang reported to the media that she bought a Volkswagen Golf at a FAW-Volkswagen 4S store in Tianjin in April this year and paid all the money at the end of April. As a medical worker, Ms. Zhang has not yet received the car purchase discount promise made by the sales staff when buying the car, and the sales staff has repeatedly used the excuse of "reflecting to the manufacturer" to perfunctory Ms. Zhang. For this reason, Ms. Zhang posted a complaint to the relevant rights protection platform.

According to Ms. Zhang, her golf was purchased in April because FAW-Volkswagen had an exclusive discount for medical personnel. at that time, the salesperson also said that as long as the qualified medical staff bought the car, and go through all the car purchase procedures before May 31, they will enjoy an additional discount of 3000 yuan, and the manufacturer will pay the money to the 4S store in the form of cash back after the car owner buys the car. The 4S store will return the corresponding funds to the car owners.

On April 28, Ms. Zhang submitted her epidemic prevention work certificate to the 4S store, proving her participation in epidemic prevention work during the epidemic. After submitting the certificate, the salesperson said that he would reflect to the manufacturer the problem of returning 3000 yuan in cash, and Ms. Zhang's road to safeguarding her rights also began from this.

After submitting the certificate, Ms. Zhang repeatedly urged the sales staff to return 3000 yuan in cash, but until July, Ms. Zhang still did not receive 3000 yuan in cash for medical staff. Ms. Zhang reflected the situation to the media and complained on the complaint platform.

Ms. Zhang said helplessly: "every time the salesperson is asked on Wechat when the loan will be repaid, they always say that they will reflect it to the manufacturer. There is never an exact time. In April, they said that they would pay it back in May, in May, in June, and in July. Now July has arrived, and there is no news from the manufacturers. Isn't this" playing the ball "?"

Ms. Zhang said that before buying a car, she had repeatedly confirmed to the sales staff whether she met the preferential conditions for medical staff, and submitted a medical certificate but could not deliver the preferential terms. This kind of deceptive behavior made consumers particularly chill.

It is understood that the preferential activity mentioned by Ms. Zhang is a car purchase preferential policy for front-line medical personnel launched by FAW-Volkswagen on March 1st. According to the poster of the activity, "from March 1st to May 31st, epidemic prevention medical personnel can enjoy an additional discount of 3000-4000 yuan on the basis of the discount in the exhibition hall for the purchase of all FAW-Volkswagen models."

However, the above activities do not specify the specific conditions and restrictions for participation, and whether the purchaser meets the preferential conditions depends to a large extent on the actual car sales process of the dealer.

In response to this matter, some media called FAW-Volkswagen customer service, and the customer service staff said that as long as they had worked in the anti-epidemic front and could provide relevant work certificates, they could enjoy the cash discount returned by the manufacturers by going through license plates and other car purchase procedures before May 31. According to Ms. Zhang's feedback, the 4S store has returned 3000 yuan in cash to Ms. Zhang.

As we all know, during this year's epidemic, the whole country invested in this "epidemic", and many health care workers rushed to the front line of the "war epidemic." In order to pay tribute to the front-line epidemic prevention workers, many car dealers have launched preferential activities for medical and health care personnel, including free amusement facilities, half-ticket free tickets in scenic spots, car purchase discounts, and so on. The original intention of the merchants to launch these car purchase services is also to get warm-hearted comfort in front of the ruthless virus in the anti-epidemic work. However, due to the complexity of the review process, the discount range is not in line with the publicity, the exchange period is too long, the propaganda content is ambiguous and other problems frequently received complaints from consumers.

Some legal personages believe that the preferential services launched by manufacturers have actually formed a contractual relationship with consumers, and if manufacturers use "medical personnel" as a marketing gimmick and deliberately set complex processes and restrictions in the process of cashing in, as an excuse to fail to fulfill their promises, there will not only be breach of contract, but also cause great damage to the reputation of the brand. The legal personage believes that since enterprises have launched corresponding activities, they should keep their promises, simplify the audit process as far as possible, give consumers a better car purchase experience, and health care personnel should try their best to fight the epidemic on the front line, so as not to let the manufacturers' routines hurt the hearts of medical staff.

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