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Recently, Great Wall Motor announced that the new Euler R1 will be officially launched at the Chengdu Auto Show, which opened on July 24. In order to continue the naming rules of Great Wall Motor, Euler R1 will be officially renamed Black Cat and the starting price will still be 69,800 yuan.

From the appearance of the new car, the new Euler R1 continues the styling design of the current model, the front still adopts the closed near-term grille, the overall design is relatively round, looks a little cute. In terms of size, the length, width and height of the new car are 3495/1660/1560mm respectively, and the wheelbase is 2475 mm. In addition, the new car will offer 12 exterior body colors and eight interior colors for consumers to choose from.

There is not much change in the interior design of the new car, but the configuration is upgraded for the current model, with new functions such as constant speed cruise, electronic fence, rear auxiliary door opening mirror, PM2.5, 6-way adjustment of the main driving seat, etc.

In terms of power configuration, the new R1 will increase its power life from 351KM to 405KM. Of course, the 301km and 351km battery life versions will also be retained to provide consumers with more options.

At present, Great Wall Motor Euler brand owns Euler iQ, Euler R1 and Euler R2 three models, among which Euler R2 is the third model of Euler, officially named "Euler White Cat", officially launched on July 15, providing 360km and 401km two endurance versions, the price after subsidy is 758 - 88,800 yuan.

Euler White Cat is the second model to be named after an animal after Haval Dog, and it's no surprise that Euler renamed the Euler R1 to Euler Black Cat in order to keep it consistent with its model. Some netizens said that whether it is a black cat or a white cat, as long as it can be sought after by consumers is a good cat.

It is worth mentioning that the current new energy vehicle market is cold, the sales volume of new energy vehicles has declined for many consecutive months, and the sales volume of Euler, which is committed to the A00 pure electric market, is not optimistic. Data show that in the first half of this year, the cumulative sales volume of Great Wall Motors fell 19.95 to 395097 vehicles, among which the sales volume of Euler brand fell 65.07% to 9436 vehicles.

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