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Medium-sized cars have always been a market segment that is difficult for independent brands to reach. Compared with their joint venture competitors, independent brands can only get living space by way of misplaced competition, and B-class cars sell the price of joint venture A-class cars. Even so, the independent B-class car is still not recognized by consumers because of the gap in brand, product and technology.

As an old independent car company, FAW Pentium has also launched a number of brand-new products, including T77 and T99 SUV, under the rapid updating of its product line to enhance its competitiveness. in the car field, Pentium brand has also begun to make efforts and replace its B-class car B70.

The new Pentium B70 uses a new family design, but in the eyes of netizens, there seems to be a sense of deja vu.

A few days ago, netizens exposed a group of real car pictures of the brand-new Pentium B70, confirming that the car is about to be put into mass production. Compared with the declaration map released by the Ministry of Industry and Information Technology, the real car map has not changed significantly, and the shape of the headlights is still sharp.

The real car map has obscured the position of the car logo, so many netizens have also recognized the wrong vehicle brand in their comments. The appearance of the new car is similar to the new Pentium concept car, the former China net continues the current Pentium brand giant grille design, the interior is embellished with dot matrix chrome plating elements, and the center is the new LOGO of the Pentium brand. Connected with it is the Pentium brand chic headlamp group, the headlamp shape is also very Cadillac characteristics, and the latter's "tearful eye headlamp" is very similar.

In the rear, the new car uses a through taillight group design, with an inverted trapezoidal license plate at the bottom of the bumper. It is worth noting that the tail mark "Pentium" uses a special word. At the same time, the bilateral exhaust layout makes the car look more sporty.

In terms of the body size of the new Pentium B70, the length, width and height of the new car are 4810/1840/1455mm, the wheelbase is 2800mm, and the positioning is a medium-sized car.

According to the application, the new car will be equipped with a 1.5T turbocharged engine with a maximum power of 169 horsepower (124 kilowatts) and is expected to match a six-gear manual or seven-gear dual clutch transmission.

Many netizens are disappointed with the styling design of the Pentium B70 because it is very similar to the design language of some brands. One of the netizens said, "copy it and change it. Cadillac has such a recognizable headlamp design that no one sees it."

With the centralized launch of a variety of products of the FAW Pentium brand and the delisting of the old products, the Pentium brand image is also younger, which is also reflected in the growth in sales. Sales of the Pentium brand rose 33% year-on-year to 120500 vehicles in 2019. Under the influence of the epidemic this year, Pentium brand sales also recorded 48650 vehicles in the first half of this year.

However, as soon as the Pentium B70, the first model updated in the Pentium product line, was exposed, it was pointed out that there was a problem of "model plagiarism", which not only had a great impact on the brand image, but also caused an inevitable blow to the enterprise. However, as the car has not yet been officially sold, the actual situation of the car is still inconclusive.

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