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The SUV, Buick's main seller, launched at a higher price than many joint ventures SUV at the beginning of its launch, and achieved good sales performance, with monthly sales of 30, 000 vehicles at its peak. However, with the market impact in the past two years, even if the terminal discount is expanded, it can only be maintained at about 10,000 vehicles. To this end, Buick launched the Anke S model in the hope of saving brand sales.

On July 29, SAIC General Motors Buick was officially launched in the form of online live broadcast of the Ankewei S series. Among them, Buick Ankowei S launched a total of three models, the price is 219900 yuan-259900 yuan; the price of Anke S Avia is 279900 yuan.

In appearance, the new car has undergone great changes with the current Oncoway, adopting a family-style design similar to that of the Anke flag, but still using a shield-shaped front grille, decorated with black strips inside, and decorated with chrome-plated car marks. and echoes the daytime lights on both sides. The rear door of the car has a three-dimensional design with spread-wing full LED taillights and a wide silver guard at the bottom of the rear bumper.

On the side, the Anke Wei S looks relatively compact, although the new car is positioned as a medium-sized SUV, it is between the Anke and Anke flag, and the length, width and height of the body are 4662/1883/1631mm respectively, and the wheelbase is 2779mm, except that the wheelbase has increased 29mm compared with the previous generation, and the length and height of the body have been reduced.

New changes have also been made in the interior decoration, adopting an asymmetric design, and the central control area, which is highly similar to Anke Banner, is inclined to the driver's side to facilitate operation. And uses the entity key and the central control screen joint operation way; the block handle is also the button type.

In terms of power, both Anke Wei S and Anke Wei S Evia are equipped with a 2.0T engine with a maximum horsepower of 237 horsepower and a peak torque of 350 Nm, which can meet the national six emission standards and match a nine-speed manual self-integrated transmission. and there is a four-wheel drive version to choose from.

Although the Ankewei S is launched as a new Buick model, it is actually the overseas brand-new generation of Ankowei, and Buick has come to keep the Ankowei on-line sale, so it is named "S". The marketing method is more like Ford's Rui Ji and Yi Hu models, one focusing on the high-end sports market and the other aimed at the more entry-level market. However, the price of Ankewei S is still relatively high, and it remains to be seen whether it can gain more share in the current market.

Under the impact of novel coronavirus this year, Buick also saved the brand recovery through intensive new product launches, becoming one of the outstanding brands of SAIC in the first half of the year. The Buick brand sold a total of 75701 new cars in June, an increase of 8.4% over the same period last year. There is a big contrast with the 6.2% decline in the car market. The brand sold a total of 326485 vehicles in the first six months.

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