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As new energy vehicles have gradually become a way of travel in China, more and more new energy vehicles have become the cooperative objects of ride-hailing. A few days ago, Nahu announced that it has signed a cooperation agreement with Chengdu Didi to provide at least 1000 N01 N01 for online car hailing.

According to the cooperation agreement between the two sides, this time Naha Automobile will travel 365 together with Brother Didi to promote a green travel mode that is convenient for the people in Chengdu. This cooperation is different from the traditional ride-hailing company, whose model will be provided by the company free of charge, and the driver will serve the company as an employee, which will greatly reduce the driver's sports car cost and risk.

As more and more Chengdu citizens choose public transport or shared travel, the online car-hailing market is growing rapidly, but the proportion of fuel vehicles is still very high. And the number of motor vehicles in Chengdu is second only to Beijing in China. Road congestion and exhaust emissions cause stubborn air pollution, so the local hope to accelerate the promotion of new energy models.

According to the plan, the online contract model provided by the Naha brand is N01, which is also the first mass-produced model of the Naha brand, which is positioned as a small SUV with a maximum range of 351km. At the beginning, Nezhu hopes to focus on the young consumer market with a starting price of less than 70,000 yuan.

After listing, Nezhu NO1 also gained a certain market share in the new power market by virtue of its price advantage. only with the delivery of a model of the N01 in 2019, it became the fourth car company among the new power car companies last year, second only to NIO, Weimar and Xiaopeng.

In addition, Nahu has signed strategic procurement agreements with four shared travel companies, including Tomato Travel, Ba GE Travel, waiter Rental car and PonyCar, since 2018. From 2018 to 2019, the four companies purchased a total of 20000 Nahu cars. But later, due to the obvious difficulties of the four shared cars, the car had to stop sharing the travel field.

However, in 2020, the new energy vehicle market is caused by multiple factors, and the market sales decline frequently, which makes many new energy vehicle companies feel difficult. At the same time, with Xiaopeng, Weimar, ideal and other brands have entered the field of online ride-hailing, all help brands to achieve a certain advantage, so that more new power car companies hope to improve their brand strength in this way. Because for newly built cars, in the face of the downward market, car-hailing can not only effectively digest excess capacity; at the same time, through online car-hailing, it can also get through the C-end and increase the cognitive power of the products.

Although Nahu has not successfully "stepped" into the leading position of the new power, the cumulative sales of the two models from January to July this year are 6018, an increase of 15% over the same period last year. Among them, the cumulative sales of Nafu is 1685, ranking fifth among the new car-building forces this year, second to Ulai, ideal, Xiaopeng and Weimar.

In addition, the car is expected to go on sale in the fourth quarter of the brand-new model, which is positioned as a small SUV, the size of which is between N01 and Nagu, and is expected to sell for less than 100000 yuan.

In any case, in the downward market environment, it is only natural that new power car companies want to improve brand value and sales through more channels. after all, the advantages are not particularly prominent in terms of the current performance of new power car companies. only after layers of tests, the successful survivor can prove to be the most powerful one. However, for the head new power car companies, at present, there is still a certain gap between the head new power car companies and the head new power car companies, so how to deal with the next challenge is also what the car needs to face.

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