AutoBeta(AutoBeta.net)08/31 Report--

Beijing Hyundai's 2020 ix35 was officially launched on August 31, with a total of 8 new models with a market guidance price of 11.99-155900 yuan. As an annual revamped model, the new car is mainly adjusted for configuration.

The appearance of the new car is basically the same as that of the current model, with a large area intake grille and chrome-plated banner decoration on the front face. In terms of size, the length, width and height of the new car are 4435 inch, 1850 and 1715mm, respectively, and the wheelbase is 2640 mm.

In terms of configuration, the 2020 ix35 has removed the fog lights, the 2.0L+AT Zhiyong and 1.4T+DCT Zhiyong free versions have added the front radar, and the 2.0L+MT and 1.4T+DCT Zhiyong quality versions have increased the tire pressure display.

In terms of power, the 2020 Beijing Hyundai ix35 is still equipped with 2.0L and 1.4T engines, of which 2.0L engine has a maximum power 118Kw with a maximum torque of 193N ·m, matched with a 6-speed manual or 6-speed automatic transmission, and a 1.4T engine with a maximum power 103Kw with a maximum torque of 242N ·m, matched with a 7-speed double clutch gearbox.

From the perspective of the product camp, the ix35 is Beijing Hyundai's best-selling model, with a cumulative sales of 42263 vehicles from January to July this year, but Hyundai ix35 sales have almost halved compared with the same period last year, a sharp decline of 46.41%.

Ix35 as the highest-selling model of Hyundai in Beijing, the sales of Tusheng, Leader, Yuetong and other models are even more optimistic. In the face of market difficulties, how to break through the tight encirclement of Beijing Hyundai has become an urgent problem to be solved.

Back to the level of modern ix35 products, in the face of the outdated products and the backwardness of the technology platform, the problem that modern ix35 needs to solve is to introduce new technology and apply it to modern ix35, so as to improve product quality and competitiveness. In addition, from the car quality network, we know that there are big problems in the power system of modern ix35, mainly reflected in the engine fault lights on, abnormal noise, transmission thump, abnormal noise, unable to shift and so on. In addition, there are some problems, such as car body rust, paint bubble cracking and so on.

After three consecutive years of decline in sales, Beijing Hyundai has gradually become a third-line joint venture brand, which is getting farther and farther away from the Japanese brands that once competed in brand power and product strength, without strong brand power support, coupled with the lack of product strength. Beijing Hyundai sales decline is inevitable. Hyundai plans to launch nine new models in China to counter the decline in sales, Yonhap news agency reported. Hyundai said that from this year to next year, in addition to launching new Sonata and Elantra models in China, it will also launch an imported car business in China in order to reverse the sales disadvantage in China.

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