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Since the new energy vehicles have gradually become a trend, more and more consumers are considering new energy vehicles. However, many problems existing in electric vehicles have become factors restricting the development of new energy vehicles, including residual value of new vehicles, high power replacement cost and so on. In view of this, Geely's high-end pure electricity brand Geometry launched the industry's first 2-year 30% discount repurchase policy.

A few days ago, Geometry Automobile, a mid-to-high-end pure electric brand owned by Geely Group, launched a new Geometry C car purchase benefit during the Beijing Auto Show. At present, it is only for users in Beijing, Hangzhou and Shenzhen.

According to the plan, consumers who choose geometric new cars can buy cars at a 50% discount on the vehicle instruction price. Two years after the expiration of the period, they can still sign a 2-year 30% discount buyback intention agreement with the manufacturer's designated partner, "handsome car catcher". There is no need to make up for the final payment of the purchase. It is worth noting that the repurchase amount can also be returned in the form of cash.

As a matter of fact, this new model is not a brand start-up. Geometry A, the first model of Geometry, has already launched the plan. According to the official plan, Geometry A can drive home for 79,900 yuan and enjoy a two-year buyback policy, which is not much different from this plan.

It can be said that such a commitment and a low threshold are attractive to a certain extent. Compared with the car purchase policies that have been given by many car companies before, Geometry is the first whole car in the industry, and the official commitment to maintain value repurchase at a 30% discount for 2 years after subsidies, and can be returned directly to solve the residual value anxiety of pure electricity users, while the buyback policies launched by most car companies have set a lot of thresholds.

According to the requirements, as long as the total mileage of Geometry C within two years does not exceed 35000 kilometers, and it is a personal non-operating vehicle, and the maintenance fee for a single accident during the use period does not exceed 10,000 yuan, it will be angry in the 23rd month from the date of purchase.

Although at present, most car companies buy back according to three years, according to the latest preservation rate data, Tesla, who has the highest preservation rate of electric vehicles in three years, is only 67.3%, while BYD, which has the highest independence, is only 39.2%. It can be seen that the depreciation rate of the preservation rate to pure electric models is greater, not to mention that some pure electric models, which are not popular, have a lower depreciation rate. As a result, the buyback plan ensures to some extent that consumers are worried about trams.

As Geely's brand new high-end pure electric brand, Geometry currently has only two models, and the latest Geometry only went on sale last month. The new car is located in the pure electric compact SUV, and it is also the first SUV model of Geometry. It has launched a total of five configuration versions, with a combined subsidized price of 12.98-182800 yuan, offering two NEDC life options of 400lev 550. The first model, Geometry A, is positioned as a compact electric car, with a price of 15-190000 yuan after comprehensive subsidy, and also offers two NEDC options of 400amp 550.

If calculated according to the current market situation, take the C++ version as an example, the salvage rate of pure trams that have been used for two years is usually less than 40%. According to an ordinary acquisition, it is only worth 65100 yuan after two years. However, through the "2-year 30% discount" policy, the repurchase price is 113960 yuan, nearly 50% higher than the market average.

Some netizens also gave their views on the preferential policies of Geometry this time:

Of course, Geely Geometry's introduction of such a policy is more likely to increase the proportion of brand's pure electric models, but according to market performance, Geometry A sold only 326 vehicles in August, with a total of 2321 vehicles for the whole year, obviously underperforming many independent brands. it means that the concern of preserving value is one of the factors for consumers, but other factors such as comprehensive mileage and price are also factors that restrict car sales.

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