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During the Beijing auto show, SAIC-Volkswagen released modified models of a number of its products, including the new Huieng, and the most significant change of the new Huieng is the addition of a luminous car logo. In addition, a number of SAIC Volkswagen models have also adopted a new logo of the Volkswagen brand.

The new Lang Yi adopts new logo

A few days ago, the new SAIC-Volkswagen Lang Yi officially launched, the new car launched a total of 7 configuration models, the price range is the same as the current model, for 11.29-158900 yuan. The biggest change in the appearance of the new car is the use of Volkswagen's new flat brand logo to further enhance the exquisite sense of the whole car. At the same time, the whole department is equipped with standard LED headlights with daytime driving lights, full LED three-dimensional taillights, double-layer clip-proof skylights, exquisite chrome plating sets for exterior decoration, etc. In terms of power, the new car still carries 1.5L and 1.4T engines.

Compared with the previous logo, Volkswagen's new flat brand logo looks more refined. The new brand logo is more slender, using flat design, instead of the original classic three-dimensional texture, appears to be very simple. At the same time, the new logo is also one of the signs of the transformation of Volkswagen to the digital and electrified era.

In addition, the overall shape of the new Lang Yi has not changed significantly, while the internal configuration has been upgraded. The new model cancels the low-equipped mobile phone bracket function and changes it to an 8-inch in-car Zhaopin entertainment interactive system, while the deluxe version adds a front touch air-conditioning control panel.

In terms of power, the new car continues the power of the old model, with 1.4T engine and 1.5L engine, the maximum output is 150 horsepower and 113 horsepower respectively, and the maximum torque is 250 Nm and 145 Nm respectively, and meets the sixth national emission standards. In terms of transmission system, it is matched with 5-speed manual, 6-speed manual gearbox and 7-speed double clutch gearbox according to different models.

Lanya is SAIC-Volkswagen's largest single model by sales, but as market competition intensifies, there is increasing pressure from competitors such as Nissan Xuanyi, Toyota Corolla and Honda Civic, and sales of Lanya models have also declined. According to the terminal data of the Federation of passengers, the cumulative sales of Lang Yi models from January to August were 264000, down 9% from the same period last year, overtaken by Nissan Xuanyi (300000) and then chased by Toyota Corolla (211400).

After the launch of the new model, enhanced the sense of refinement and configuration, coupled with the strength of terminal concessions, SAIC-Volkswagen Lang Yi is still expected to regain the number one sales position.

The new Huieng uses a luminous car logo.

During the Beijing auto show, the new SAIC-Volkswagen Huieng was officially unveiled, and the new car was basically consistent with the cash model, with the biggest change in the front logo and taillights, in which the front logo was embellished with LED light source for the first time.

The new Huieng also uses a new Volkswagen logo, but a LED light source is added to the internal outline for higher recognition when lit. On the other hand, the refinement of the taillight group has been improved, the LED width lamp has finer lines, and more elements have been added to the taillight.

Compared with the current model, the appearance of the new car has not changed, and the straight lines highlight the business style. the length, width and height of the whole car is 5074/1893/1489mm, the wheelbase is 3009mm, and the positioning is medium and large sedan.

The new Huieng interior style has not changed, continue to take a steady route, the use of mechanical instruments, the style of the three-spoke steering wheel has not changed.

In terms of power, the new Volkswagen Huieng will continue to carry a 2.0T engine codenamed EA888-DMJ, with a maximum power of 224hp, a peak torque of 350Nm and a transmission matching seven-speed double-clutch transmission.

Huieng, which follows the business style, has not been recognized by many consumers, with cumulative sales of only 5193 vehicles from January to August this year, down 32.9% from the same period last year. It seems that the medium and large cars of mainstream brands can not avoid the fate of tepid sales, including Toyota Crown, Ford Taurus and so on.

It can be expected that SAIC-Volkswagen models will gradually change new logos, further unify the family style, and realize the transformation to the electrified and digital era. At present, SAIC-Volkswagen sales have declined for eight consecutive months, with cumulative sales falling 29.53% to 856400 vehicles in the first eight months. SAIC-Volkswagen still needs to speed up the upgrading of its products, enhance the competitiveness of its products, and introduce more subdivided models in order to achieve a recovery in sales.

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