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When new energy vehicles gradually become domestic points demand, many car companies that have not touched or developed the field of new energy vehicles earlier are listing new energy vehicles through the way of "oil to electricity". After the Korean brand Hyundai launched the Festa EV, Kia also brought the K3 EV, but the price was slightly higher.

Similar to many current pure electric models, the Kia K3 brought by Dongfeng Yueda Kia is still an "oil-to-electric" model. Because there is no pure electric platform for positive research and development, through the way of "changing oil to electricity", automobile enterprises can transform traditional fuel vehicles into electric vehicles, that is, changing medicine without changing medicine, which can realize the demand of short cycle and low cost.

Due to the high cost of new energy vehicles at present, even the way of "oil to electricity" is generally higher than that of fuel models, so that many pure electric models without advantages will face lower market share, such as Korean brands that have been in a lower market share. And now just realized the launch of the Kia K3 EV or will be so, according to Beijing Hyundai Festa EV market effect for many months, only to maintain in a hundred vehicles.

It is worth mentioning that the listing price of the brand-new Kia K3 EV has been announced a few days ago. There are two configurations for the new car. The price before subsidy is 249,800 yuan and 259,800 yuan respectively, and the price after subsidy is 196,800 yuan and 206,800 yuan respectively. The price after this subsidy is not only higher than that of the "same door" Fiesta EV, but also higher than many "oil-to-electricity" models, thus guessing that the sales volume of Kia K3 EV after listing is difficult to be optimistic.

Because the new car is a "oil-to-electric" model, the appearance of the new car is consistent with that of the fuel version, except that the new car adopts a closed middle net, indicating the identity of the pure electric vehicle type, the others are consistent. However, it is worth noting that even if the new car adopts a closed mid-net, it also adopts a vertical shape, so that there is no difference between the model and the fuel version.

In terms of interior, the new car remains the same as the fuel version interior, and is decorated with blue trim in detail. In terms of configuration, it basically covers the configuration of current Kia K3 high-equipped models, such as support for HBA intelligent low and high beam adjustment, electronic parking, automatic parking, window remote closing, trunk induction opening, etc. At the same time, Kia K3 EV high equipped with collision assistance and driver fatigue warning.

In terms of power, the car is equipped with an electric motor with a maximum horsepower of 184 horsepower and a peak torque of 310Nm. It is matched with a battery pack with a capacity of 56.5kWh, and high-quality ternary lithium ion battery of Ningde era is selected. Kia global BMS battery management system is integrated, and NEDC range reaches 490KM.

With the gradual marginalization of Korean brands, the fuel market has now been significantly cut, even if it is suspected that this is the case under the premise of expanding terminal discounts. Therefore, as Kia K3 EV, which does not have great advantages, coupled with the obviously higher price of new energy in the joint venture market and the reduction of brand effect, it is a great challenge for new cars to get market response.

However, there are plans for later new cars to launch models with lower ranges, or lower the threshold for starting sales of the model. Data show that Kia K3 sales in October this year for 2373 vehicles, compared with 4294 last year, a year-on-year decline of 45%.

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