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On November 1 this year, Toyota officially held a new car launch, the new Supra officially completed its domestic debut, which also means that the two-seater sports car is about to be introduced to the domestic market. This is a classic model that has bid farewell to the market for more than a decade, and now Toyota Supra is back. Although it is very rare in the domestic market, it is well-known. As soon as the new car was released, it was reported that the dealer had proposed to increase the price by hundreds of thousands.

A few days ago, there are media reports that the official channel of the new Toyota Supra is expected to be officially launched early next year, with a quota of only 300. The new car is based on the new BMW Z4 and is equipped with 2.0T and 3.0T powertrain.

Driven by multiple factors, it seems inevitable that the new Supra will be sold at a premium. According to industry insiders, some dealers have proposed an increase of 300000 yuan to pick up the car, but the official price has not been officially announced, so the final landing price of the new car is not clear.

According to Weibo certified car blogger Yuan Heyuan, the Supra dealers have already offered a price on arrival, with 3.0T models selling 768000 and 2.0T models selling 668000. Judging from the quotation, the price increase is also relatively large.

The new Supra is based on the BMW Z4 platform, and the price of the domestic BMW Z42.0T model is 48.88-533800 yuan, while that of the 3.0T model is 633800 yuan. Therefore, from the perspective of brand and market positioning, the price of the new Supra should be lower than that of the BMW Z4. If the dealer decides to increase the price and push the final price to a new high than the BMW Z4, it will be difficult for many consumers to understand.

At present, there is still some time before the new Supra is listed in China, and we do not rule out the possibility that some dealers will quote falsely high prices for the sake of the market heat and use the market voice to test the value of the products. However, it can be believed that the market will eventually return to rationality.

Toyota Supra was born in 1978 and returned to the public eye in 2019 after a production suspension in 2002. The new car is built by Toyota in partnership with BMW and based on the BMW Z4 platform.

From the outside, the new Toyota Supra has a slender front, the overall cockpit position is back, and with a shorter rear, the new car has a sporty body ratio. In the rear part, the rear spoiler on the upper edge of the rear compartment cover of the new car is very unique, creating a dynamic upward line, and below it is the Toyota Bullhead LOGO and Supra logo. The taillight group has evolved on the basis of the fourth generation Supra. Although the taillight group still has a horizontal layout, the outer outline has become a triangle spreading to both sides. At the same time, the new car also uses exaggerated diffusers and large-caliber exhaust, highlighting the sense of movement of the new car.

In terms of interior decoration, the overall design of the new Toyota Supra center console is relatively simple, and the overall design style is biased towards BMW. The use of full liquid crystal dashboard with three-spoke multi-function steering wheel, central control suspension multimedia display screen with a large number of carbon fiber panels on the center console.

In terms of power, the Toyota Supra 2.0T model is equipped with a BMW Z4B48 2.0T engine with a maximum power of 197hp, a peak torque of 320Nm, an eight-speed automatic transmission and a 0-100Km/h acceleration time of 6.5s.

The new Toyota Supra also offers a 3.0T in-line six-cylinder engine with a maximum power of 340hp and a peak torque of 500Nm. The transmission system matches the engine with an 8-speed manual transmission with a 0-100km/h acceleration time of 4.3s.

Given the model history, feelings and quotas and other factors, the price of the new Supra is expected to remain at a high level, or even eventually close to or exceed the price of the BMW Z4. Some netizens said that the car may have more significance for the target consumers, and the price is just a set of figures.

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