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Head autonomous car company sales completion rate in 2020, this car company is only less than 10%?

2024-09-17 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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AutoBeta(AutoBeta.net)12/16 Report--

2020 is hard for the whole new car market, since the outbreak of the novel coronavirus epidemic at the beginning of the year, the vast majority of car companies are in a state of negative growth. However, thanks to the improvement of the epidemic situation and the gradual recovery of the auto market, a number of car companies have also ushered in a pick-up in sales and become regular, and have a full grasp of the annual target.

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According to the latest performance summary statistics of a number of listed car companies in 2020, there are still a small number of car companies with positive sales growth, and more than 60% of them are in negative growth. Although the domestic passenger car market has achieved positive growth compared with the previous month for many months in a row, and the market sales show a V-shaped trend, there are still many models in decline, which also highlights the considerable impact of the epidemic on car companies this year.

In terms of the completion rate of car companies, the best performer this year is Changan Automobile, which sold 219500 vehicles in November, an increase of 24.48 percent over the same period last year, and once again helped the company sell 1.803 million vehicles in the first November, an increase of 15.27 percent over the same period last year. Become one of the few car companies with double-digit growth.

It is understood that affected by the epidemic, Changan Automobile's annual sales target was lowered to 1.91 million vehicles in the first quarter of this year. However, Changan Automobile has maintained positive sales growth for eight consecutive months since April this year. Sales in November still maintained a relatively high growth rate of more than 20%. Although the year-on-year growth rate was slightly lower than that in October, it was also significantly higher than the industry average and zero market, so it was easy to achieve the full-year target.

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With the exception of Changan Automobile, the car companies with a target completion rate of more than 90% are all car companies that have turned their sales into regular ones. Among them, the sales of Great Wall Motor increased by 26% in November compared with the same period last year, which once again contributed to the success of full-year sales, up 0.75% from the same period last year. In the first half of the year, Great Wall was still one of the car companies in a big decline, down 20% from the same period last year, but it successfully contributed to a strong rebound in sales in the second half of the year due to the launch of a number of platform models in the second half of the year, including the new H6, Harvard Dog and Great Wall Gun models.

The strong growth of Jianghuai Automobile is not assisted by its passenger cars. In recent years, the market competition has gradually increased, and the competition among independent brands has become more and more fierce, while JAC passenger cars have failed to keep up with the market trend. Sales began to decline frequently. Although in recent months, Jianghuai passenger cars have also achieved homeopathy, but for Jianghuai, it has been showing a pattern of "business strong and weak" in recent years. In the first 10 months, the cumulative growth rate was 7.74% compared with the same period last year, although it increased slightly, but the sales completion rate also reached 92.6%. As long as the sales volume is stable in December, it will be easy to meet the sales target.

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By contrast, Geely Motor, Dongfeng Group and GAC GROUP face this year's sales targets are somewhat challenging. Take Geely as an example, the wholesale volume of Geely passenger cars recorded a year-on-year increase of 5.1% in November, which means that Geely just met its annual sales target if there is a year-on-year decline. it also means that Geely will not be able to meet its sales target.

However, for car companies, the last month is the time to catch up on their performance, and in any case, manufacturers will relax certain concessions to achieve the target to help. Therefore, Geely Motor and GAC GROUP, which currently have a completion rate of more than 85%, are also expected to meet their annual sales targets.

As for auto companies such as SAIC, Chery and BAIC New Energy, it can be said that it is relatively large to achieve this year's annual targets. In particular, BAIC New Energy, which completed only 5% of its sales in the first 11 months of this year, is far lower than 90% of car companies, which means that its annual target for this year will not be met and will face the risk of being eliminated by the market.

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Although in the face of the overall "downward" environment of the car market, car companies have successively lowered their sales targets. After all, under the impact of the continuous decline in the market and the superimposed epidemic in the first half of the year, many car companies feel in crisis, and it is only natural to lower the target. Just did not expect that the market after the impact of the epidemic has also emerged vitality, from the point of view of some car companies that have achieved sales recovery, the Matthew effect is still continuing, how in the last month can only bring sales closer to the target, it will also be a challenge that car companies will continue to face.

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