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After Renault Group took a stake in Jiangling Group, the market layout has made new progress. On December 27th, the new energy plant and GSE pre-production ceremony of Jiangling Group was officially launched in Nanchang. It is understood that the GSE model is Jiangling Group and Renault Group jointly created the first pure electric model, positioning compact pure electric car, the Chinese name is named "Yi".

From the appearance of the new car, GSE uses a new design language, the front face is designed with a closed grille, and the headlight group uses a "tear eye" design similar to that of a luxury brand. In addition, the car uses a hidden door handle, sliding back body design, the overall shape is more athletic. As the first all-electric car in the joint venture between Jiangling and Renault, GSE will adopt a brand new "E" logo with the tail mark "Renault Jiangling Group". However, the specific brand name of the GSE model has not yet been named.

According to Tianyan check information, Jiangling Group New Energy Automobile Co., Ltd. was officially established on January 15, 2015, with a registered capital of 2 billion yuan. Its business scope includes R & D, production and sales of new energy vehicles and auto parts.

Jiangling New Energy, originally a wholly owned subsidiary of Jiangling Group, was awarded new energy vehicle production qualification and pure electric passenger vehicle production qualification issued by the National Development and Reform Commission and the Ministry of Industry and Information Technology in 2016 and 2017. Figures show that Jiangling New Energy sold 33000 vehicles in 2017 and 50, 000 in 2018.

Jiangling New Energy ushered in explosive growth, which has been concerned by Renault Group. In December 2018, Renault Group announced that it plans to become an important shareholder of Jiangling New Energy through capital increase. Jiangling New Energy will become a joint venture between Renault Group and Jiangling Group. In July 2019, Jiangling Group and Renault Group announced the establishment of a joint venture. Renault Group increased its capital by 1 billion yuan to become the largest shareholder of Jiangling New Energy. Equity structure information shows that Jiangling New Energy currently has three major shareholders, its largest shareholder Renault Group holds 50% shares, Jiangling Group and China Agricultural Development key Construction Fund Co., Ltd. hold 37% and 13% respectively.

However, before Renault joined Jiangling New Energy, the development of Jiangling New Energy was in the doldrums. In March 2019, Jiangling New Energy launched the easy to brand, focusing on the field of small and micro electric vehicles. Data show that Jiangling New Energy sold only 4419 vehicles in 2019 and 2849 in the first 11 months of 2020.

In addition to Jiangling New Energy, the development of Renault Group in the Chinese market is not optimistic. In April 2020, Dongfeng Renault shareholders announced the formal suspension of the joint venture. Renault transferred its 50% stake in Dongfeng Renault to Dongfeng Automobile Group, and Dongfeng Renault stopped the business activities related to the Renault brand. Strictly speaking, Renault Group did not withdraw from the Chinese market, but from the fuel passenger vehicle market, and the new energy and light commercial vehicle sectors will continue to operate. In the field of electric vehicles, Renault participates in easy Jet New Energy vehicle Co., Ltd. And Jiangling Group New Energy vehicle Co., Ltd.; in the field of light commercial vehicles, there is Huachen Renault Golden Cup Automobile Co., Ltd.

The market performance of Jiangling New Energy and Renault Group has put a question mark on the upcoming brand and model. Industry insiders believe that Jiangling Group and Renault Group further in-depth cooperation, whether to break out of the bottleneck, have their own place in the new energy vehicle market, in the current product competition in the market, there will be more development problems in the future.

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