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FAW Toyota hit the 920000 sales target with five new cars, and the time to market has been announced.

2024-09-17 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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2020 has been a difficult year for most car companies, but it is particularly different for Toyota, where sales growth is not only an increase in sales, but also an increase in market share in China, thanks to Toyota's continuous implementation of the "two-car strategy" in China to accelerate the launch of new models. At the same time, FAW Toyota also announced its latest sales target of 920000 vehicles this year.

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According to FAW Toyota's latest sales in 2020, it sold 800000 vehicles for the whole of last year, eventually achieving 105 per cent of the completion rate, an increase of 9 per cent compared with the same period last year. With the target of 920000 vehicles announced this year, it means that FAW Toyota will achieve an increase of about 120000 vehicles from last year, which is equivalent to 15 per cent growth. In this regard, FAW Toyota has accelerated the layout of a number of models. According to FAW Toyota's new car plan, five new cars will be launched this year, including the new Corolla (, ALLION, RAV4 PHEV, Crown-Lufang (new Hanlanda sister car) and K-CROSS.

New Corolla launch date: January 4

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As the highest-selling model on sale in cash, this generation of Corolla has been completely updated since 2019 and built on the TANG platform. It has been climbing all the way since it was replaced in 19 years, and won the third place in the domestic car market in 2020. Compared with the models listed this year, the whole has not changed much, and only the engine part has been adjusted. While retaining the 1.2T and 1.8L hybrid system version, 1.5L naturally aspirated version has been added, which is a three-cylinder engine. Launched to lower the threshold of cash models. However, it has been reported that the 1.5L engine will replace the 1.2T turbine engine, which will stop production in the second half of this year.

ALLION launch date: March 29th

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As Toyota's "special model" for the Chinese market, ALLION has previously been unveiled at the Guangzhou Auto Show, with the new car positioned as an A + class sedan based on TNGA architecture. From the overall design point of view, not only continued Carola's design but also adopted the elements of the Asian dragon, so that it is known as the "small Asian dragon", the whole vehicle uses a large number of chrome-plated design. The biggest advantage of the car is that the ALLION wheelbase reaches 2750mm, which is obviously better than Volkswagen Suiteng, Honda Lingpai / Civic and other models in the same market. The new cars are equipped with 2.0L naturally aspirated engines with Toyota code names M20E and M20A, with a maximum power of 178 horsepower.

RAV4 PHEV launch date: may

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As one of Toyota's important accelerated electrification models in China, the new car plan of RAV4 PHEV has been exposed as early as 2019, but the launch plan is still continuing. Plug-in hybrid version of the model in the shape of the basic continuation of the RAV4 model, but slightly adjusted in the details. It is reported that the new car will be equipped with a plug-in hybrid system composed of a 2.5L Atkinson cycle engine and a motor. In pure electricity, the mileage is about 63km, the comprehensive fuel consumption of 100 kilometers is 2.6 L, the maximum power is increased to 302 horsepower, the acceleration of the new car at 0-96 km / h is 5.8 seconds, and it will also be equipped with four-wheel drive system.

Crown-Lufang launch time: September

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It has been reported that FAW Toyota will abandon the long-standing and high-end brand name "Crown", but with the layout of the "two-car strategy", FAW Toyota seems to have integrated it into a SUV model, a medium-sized SUV model based on TNGA architecture, which will be transformed into Toyota's Hanlanda model. It is expected that the new car will not change much in terms of configuration, size and power on the front face, and will only be distinguished from the brand-new Hanlanda in appearance. In terms of power, Toyota's new generation of TNGA models focus on hybrid systems, and Lufang is expected to focus on 2.5L hybrid systems as well. From the official naming point of view, "Crown-Lu Fang" product portfolio is relatively special, but for the naming intention, it is impossible to guess.

Harrier (Haiya) launch time: November

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As the latest SUV model introduced by Toyota, Harrier has been concerned by consumers since the news came out one after another last year. The patent map of domestic Harrier has been officially announced, which means that the Harrier model plan is constantly advancing. From the patent map, its appearance is almost synchronized with the overseas version of Hanlanda. It is understood that Toyota Harrier will have two versions in China, FAW Toyota Harrier version of the internal code 941B, previously exposed model named "Hailia"; and Guangzhou Automobile Toyota Harrier version of the internal code name 942B, the new car may be named "Feng Landa", but the final naming of the car has not been officially confirmed.

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As Toyota adjusts its domestic product line, it has clearly felt that Toyota is gradually accelerating its "two-car strategy" in China. Since 2018, Toyota has successively introduced a number of TNGA architecture models, such as Camry, Leiling, Asian Dragon, Carola and so on, which have become the main source of Toyota sales in China. In the future, Toyota will launch a "two-car strategy" of more models to accelerate the expansion of Toyota's market share in China.

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