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The Peugeot 308, the first model with a new target after the brand rejuvenation, has been unveiled a few days ago, and the new LOGO was officially announced last month, but the new LOGO model has not been put into use soon. Even before the launch date of overseas models has been announced, Peugeot officially disclosed that Peugeot's brand-new 308 model will enter China and be made in China in 2022.

A few days ago, a suspected brand renewal plan of Dongfeng Peugeot was exposed. According to the plan, Dongfeng Peugeot's new "Lion logo" will start publicity on April 19 and will be applied to its official 4S store, and the first 4S store to adopt the "Lion logo" will also open on April 19. As for the brand-new domestic models that adopt the "Lion Standard", they will not be made until 2022.

According to previous Peugeot official sources, there is only one Peugeot model-the new 308 is a design that has already launched the new LOGO, and less than a year before 2022, it means that the new Peugeot 308 may become the first model of Dongfeng Peugeot to carry a new brand logo, which will be made in China next year.

According to the previously leaked official picture, the new Peugeot 308 will adopt the latest generation of Peugeot family design language, irregular front grille design and dot matrix layout, with the new shield brand LOGO embedded inside the grille, fanged LED daytime driving lights on both sides, and new models above the hood to improve the recognition of the new car. On the side of the body, the new car uses the standard hatchback style, and the front wing also has a brand new brand LOGO. From the rear point of view, the taillight adopts the time on the square, and the interior of the main body of the taillight adopts a three-stage design.

In terms of interior decoration, there is also a significant upgrade in the layout of the new car. The full LCD dashboard and multimedia touch screen do not use the popular connected screen design, but we can see that the overall effect is not very bad. The new car uses a dual-spoke multi-function steering wheel and a new electronic shift lever, which is similar to the eighth-generation golf.

According to current information, the new Peugeot 308 will offer two powertrains. The fuel version will be equipped with a 1.2T three-cylinder engine with a maximum power of 110-132 horsepower, a 1.5L four-cylinder engine with a maximum power of 132 horsepower, an eight-speed automatic transmission and a six-speed manual transmission. The hybrid model will be equipped with a hybrid system consisting of a 110hp motor and a 150hp engine with a pure electric mileage of 60km.

According to the data, the cash 308 model was released in 2014, but Dongfeng Peugeot 308 quietly stopped production due to various reasons. Only 408 models replaced 308 to be sold in the domestic A-class market, but also because of the gradual decline in brand strength and frequent vehicle defects, so that Peugeot models account for a smaller and smaller share of the Chinese market. Now from the official leaked news, it means that 308 will return, taking into account the development of Peugeot brand in China, do not rule out the domestic powertrain, space size on the adaptive adjustment, in order to increase sales.

However, at present, the performance of French models in China has not improved significantly after the launch of many blockbuster models. Data show that the cumulative sales of DPCA in 2020 was 50267, down 55.74% from the same period last year, and sales halved again. For the new car LOGO, some netizens also said that bumping into the face Baojun may hit sales even more.

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