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2024-09-08 Update From: AutoBeta autobeta NAV: AutoBeta > News >
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Tesla Model 3, as a model under the brand, has become the best-selling model in the global market due to the lower threshold and performance-to-price ratio of the new car, accounting for more than 72% of the brand in 2020. However, recently, it has been exposed by the media that Tesla Model 3 has a lower configuration model.
Tesla recently launched his 151km Model 3 again on Canada's official website, with no Autopilot version, and the official price has risen to $46389, up from $44999 before that. Officials did not say why the price of this ultra-short version of the model was increased.
However, it has been learned that this ultra-short-range version of Model 3 is actually a special car for Canada. In 2019, the Canadian government introduced a subsidy of about $5000 to encourage people to buy electric cars that cost less than $45000. And Tesla's cheapest Tesla model in Canada, the standard battery life upgrade version of Tesla 3, has a starting price of about 53000 Canadian dollars (277000 yuan), so it cannot be subsidized.
Perhaps in order to qualify for the subsidy, Tesla launched the special model Model 3 in Canada by reducing the configuration of the model and pricing the model to $44999, which is only $1 short of the subsidy ceiling of $45000, which shows Tesla's intention.
Although this special version of Model 3 and the standard continued version of Model 3 both use rear wheel drive, and there is no difference between extreme speed and acceleration, the mileage has been sharply reduced from 423km to 151km, a drop of about 64.3%, and it is not equipped with Tesla's Autopilot. If consumers want to choose Autopilot for the special version of Model 3, they will have to pay an extra C $4, 000. As a result, the advantage of the special version is obviously not as good as that of the standard version.
It is worth noting that Tesla did not list this model on his website before, but only provided an "off-menu" option. This means that if customers want to know about the ultra-short-lasting version of Model 3, they can only consult the staff offline. Now it is back on the shelves and classifies the ultra-short-range version of Model 3 as "standard range". Customers only need to click on the box below to limit the mileage to 151km.
Some analysts believe that Tesla re-put the special version of Tesla on the shelves, which may have been forced by the government. meanwhile. From Tesla's increase in the price of this special model, we can also see that Tesla no longer expects this car to bring more sales. after all, judging from the current registration statistics, this model does not seem to be very attractive, and very few people buy it. instead of doing so, it is better to reduce the advantages of special models so as to improve the competitiveness of the standard version.
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