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With the arrival of the era of transformation, traditional car companies are constantly promoting the layout of domestic electric models. A few days ago, FAW-Volkswagen listed the domestic Audi e-tron and the imported e-tron Sportback, with a price range of 54.68-648800 yuan and 65.88-718800 yuan respectively, the former 146000 yuan lower than the previous imported version.

As a domestic car, the appearance of the new car is highly consistent with the imported version, and the front face adopts a large-size medium-net shape, with a headlamp group full of acute angles, which enhances the momentum of the front face. The design of the front enclosure does not change much in structure, but a matte silver decoration is added. The through taillight group is also used at the rear of the new car.

And e-tron Sportback in the appearance, the biggest change is from the C column began to show a slippery back trend, creating a very moving visual effect. In addition, the front bumper design is also more prominent in the construction of sports modeling.

In terms of body size, the length, width and height of domestic Audi e-tron are 4901mm/1935mm/1640mm, and the body height is higher than that of imported models (12mm). The length, width and height of Audi e-tron Sportback are 4902, 1935 and 1618mm respectively, and the wheelbase is 2928mm.

The interior decoration is also consistent, using Audi's latest design language, equipped with double LCD screens, and an air conditioning adjustment touch panel below the air conditioning outlet to enhance the sense of technology in the car. In addition, the domestic version of the model also uses a new style of sci-fi style electronic block handle.

Compared with the previous imported version, the domestic Audi e-tron has some changes in the power system. Although the dual-motor system is adopted, the maximum power of the system is reduced from the imported version of 300kW to 230kW, and the maximum torque is reduced from 664N ·m to 540N ·m, so the time required for acceleration from static to 100km/h is also increased from 5.7s to 7.5s, and the maximum speed is 187km/h (electronic speed limit, imported version is 200km/h).

At the same time, the Ningde era battery has been replaced with a battery capacity of 96.7kWh, with a power consumption of 19.4 kW per 100 km and a range of 500km.

Of course, this is also the reason why domestic models reduce the price by reducing the cost. It is worth mentioning that the current demand for pure electric models has increased, but the competition is so fierce that the price of imported Audi e-tron has been greatly reduced by as much as 300000 yuan, almost at a 50% discount, and it is speculated that it is a second-hand car. However, at present, the new models have also reached a 190000 discount, which is even lower than that of domestic models.

Some analysts believe that this kind of behavior is also due to the sluggish sales of the model, leading to further price cuts, and that the model is about to be domestically made, perhaps through substantial price cuts to clear inventory through multiple channels to make way for domestic products.

According to data from the first quarter of this year, Audi delivered 207000 new cars, an increase of 83.3% over the same period last year, ranking last among the three major luxury brands. It can also be seen that the gap between Audi and Mercedes-Benz and BMW has gradually widened.

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