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2024-09-08 Update From: AutoBeta autobeta NAV: AutoBeta > News >
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With the current strong market performance of new energy vehicles, the Great Wall Euler has created a number of pure electric models and won certain market recognition, helping to increase market sales. In this performance, Euler accelerated the layout of more "unique" models, but one of the models suspected of being code-named "Big Cat" was exposed and was complained of serious homogenization by netizens.
From the exposure pictures, the new car is not wrapped and positioned except for the LOGO at the front and rear of the car, which is covered by tape. If you are familiar with the models under the Great Wall, you can see that the overall design of Euler's new pure electric SUV basically continues the new WEY Macchiato, only because it is a pure electric model with a closed intake grille.
In addition, from the exposure of the new car publicity map, the new car front LOGO has been replaced by Euler, and the rear English has also been replaced with the word "ORA". In addition, there is very little data about the car, which is also because this is the first exposure of European customers to get the car "big cat". However, from the appearance of the big cat, it is very different from the previous cat series models, mainly because its appearance size has become very larger, which is different from the models under the current brand.
It is reported that the car will be based on the pure electric architecture of the Great Wall lemon platform and is likely to be equipped with a dual-motor all-wheel drive system. At the same time, the new car will also be equipped with a cobalt-free battery from Honeycomb Energy, as well as Euler's latest car system.
As we all know, there are many models based on the Great Wall Lemon platform, including Harvard's first love, WEY Mocha and Macchiato, and so on. On the whole, these models, which are also from the lemon platform, are similar to the upcoming Euler Cats, which has been expressed by many netizens that the homogenization of the brand models by Great Wall is too serious.
Some industry analysts believe that the reason why Euler launched the big cat model, or because its current models are mini cars, the Great Wall also hopes to enrich more models to help boost the Euler brand, including the launch of more models in different areas.
Judging from the current Great Wall brand, the WEY brand has new energy, but it is only plug-in hybrid, not pure electric, so changing Macchiato into electricity under the Eula brand may be the reason for this operation of the Great Wall. But if the Great Wall only carries its own models of other brands down to each brand, the major brands of the Great Wall may lose their unique style and lose the meaning of independent brands.
However, at present, Euler's sales performance is also outstanding, data show that in March, Euler terminal sales of 13049 vehicles, a year-on-year increase of 1038%, setting a new monthly sales record for Euler, firmly in the first camp of new energy. So far, Euler has accumulated terminal sales of 30683 vehicles from January to March, an increase of 1035.15% over the same period last year, leading the market.
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