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On May 10, the company announced on its official Weibo that it will join hands with Nezha Automobile, one of the new car-building forces, to enter the smart car field. At today's media communication meeting, Zhou Hongyi, founder and chairman of 360 Group, responded to the car building rumors for the first time and talked about his views on the automobile industry.

When it comes to why cars are built, Zhou Hongyi said that during the four industrial revolutions, China did not catch up with the first three times, now the digital transformation, the use of various industries to achieve upgrading, digitization is the second half, the industrial Internet, the digitalization of the manufacturing industry, the vanguard of the intelligent network, can not be missed in the second half. As for the phenomenon that Internet companies have entered the market to build cars, Zhou Hongyi said that there are still too few Internet cars. He believes that there is only one Tesla in the United States, but there are a lot of Internet companies in China. At present, the smart car industry includes not only traditional big car manufacturers, but also IT, software companies, artificial intelligence and big data, Internet and security companies. China may have a comprehensive subversion of the world automobile industry in the future.

Why is there a car? Zhou Hongyi explained that at present, there are six car manufacturers with sales of more than 10,000 vehicles, of which NIO, Xiaopeng and ideal are all listed, so my choice is very small. Nashi car is more like a start-up team. Traditional car factories may not need me, and I would rather choose a start-up company.

Zhou Hongyi also mentioned Lei Jun. "before he planned to build a car, Lei Jun encouraged him to build a car, saying that it was both simple and complicated and needed to use familiar Internet ideas to make products," Zhou said. " However, he also stressed that 360 will not build cars on its own. 360 and Nashi Automobile are a partnership between the company to participate in car building, and Internet companies build cars using the concept of the Internet to help build cars.

Zhou Hongyi said that 360 and Nezha joint car will not be a luxury car, hoping to use the power of technology to be a smart car that ordinary people can afford, and at the same time, it is not inferior to the car whose price is several times higher in terms of performance, experience and safety. As for how to invest in Nahan cars, Zhou Hongyi said, "participating in the auto industry does not take two or three years to decide the outcome. The track for 5-10 years is not just about investing money, but about people, resources, technology, and so on." If it depends on money, the bank should build a car. After the investment, look at the innovation of the team, we want to let the Internet to build cars. "

According to the data, which is the car brand of Hezhong New Energy Automobile Co., Ltd., founded on June 1, 2018, it currently owns three models, namely, N01, Nezhong V and Nezhu, covering small SUV and compact SUV. Among the new car-building forces in China, Nahu cars are not outstanding, but sales are also gradually increasing. The data show that cumulative sales in 2020 were 15091, compared with 11458 in the first four months of this year, including 4015 in April, compared with 27162 in the same period, ideally 18118. In July last year, Nahu also said publicly that it plans to go on sale in Science and Technology Innovation Board this year, but there has been no move to launch it so far.

How do you think 360 cooperates with which car to build a car? It is understood that 360 will take the lead in investing in D-round financing for Naha Automobile, with a financing amount of about 3 billion yuan. Upon completion of all the investments, 360 is expected to become the second largest shareholder in Nezha.

According to the financial report, the operating income was 116.115 billion yuan in 2020, 13.129 billion yuan in 2018 and 12.841 billion yuan in 2019, a decline for three consecutive years. Internet advertising and services accounted for 66.68% of the main business. Affected by the epidemic, the net profit in 2020 was only 2.913 billion yuan, half that of the same period last year. In the first quarter of this year, 360360 realized operating income of 2.542 billion yuan and net profit of 270 million yuan. From this point of view, the financing amount of 3 billion yuan is not a small amount for 360. it is enough to show its determination to build a car. as to whether it can lead to a breakthrough after cooperating with Naga Automobile, it remains to be tested by the market.

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