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According to Tesla's latest US website, the price of the standard battery life upgrade version and the long-lasting version of Model 3 has been raised by $500. the latest price is $39990 and $48990, respectively, and the delivery cycle has been adjusted to 4-11 weeks from the previous 6-8 weeks. In addition, the price of Tesla Model Y long-lasting version has also been raised by $500. the latest price is $51990, and the delivery cycle has been adjusted from 6-8 weeks to 4-12 weeks.

According to statistics, this is the fifth time that Tesla has raised the price of his models in the United States in the past two months, less than half a month after the last price increase. Tesla announced a price increase in the United States on May 7, raising the price of the standard battery life upgrade version of Model 3 and the long-range flight version of Model Y by $500 (about RMB 3217). Based on this calculation, the price of Tesla's standard continued and long-lasting versions of Model 3 has increased by $2500 (about 16084 yuan), and the long-lasting version of Model Y has increased by a cumulative $2000 (about 12867 yuan).

Tesla raised the price of models many times in a few months, but did not disclose the reasons for the price increase, but according to the current situation in the global automobile market, Tesla's price increase is likely to be related to the global shortage of chips. the gap in automotive semiconductor chips has not been met for a long time, resulting in higher production costs for cars. Earlier, Tesla CEO Musk also said on the earnings call that the shortage of semiconductors is a "huge problem" and the company will solve the shortage of chips by looking for new suppliers.

Compared with the American market, Tesla's price adjustment in the domestic market is not so frequent. Tesla has made only two price adjustments in China so far this year. Tesla China announced on March 24 that the price of the domestic Model Y model has increased by 8000 yuan, including the long-lasting version from 339900 yuan to 347900 yuan, and the high-performance version from 369900 yuan to 377900 yuan. On May 8, Tesla China once again announced that the starting price of the domestic standard battery life version of Model 3 will be increased by 1000 yuan, while the price of the high-performance version will remain unchanged.

As for why the adjustment in the Chinese market is smaller, it is speculated that it has a lot to do with the localization of domestic models. According to Tesla's first-quarter financial report, the domestic parts rate of the Shanghai super factory has reached more than 90%, or because of the increasing localization rate of the supply chain, domestic models are less affected by parts costs.

However, recently, Tesla's "heat" in the domestic market is very high, and frequent vehicle accidents have pushed Tesla to the forefront of the wind and waves. According to the latest data from the Federation of passengers, Tesla's retail sales in China in April were 25845, down 27.15% from 35478 in March, including 14174 new cars exported overseas. Tesla actually sold only 11671 cars in the domestic market in April.

It is not clear whether Tesla's sales in China are due to frequent accidents, and it will take Tesla's sales in May or even June to verify the relationship between the two. Up to now, we still don't know whether the frequent accidents are caused by vehicle quality or improper operation of drivers, but from Tesla's attitude in a recent interview, we can see that there is nothing wrong with the safety of the vehicles made by Tesla. "in the use of vehicles, consumer education needs to be strengthened, such as cooperation with driving schools or transportation departments," Tao Lin, vice president of Tesla, said in an interview with Xinhua. The purpose of this is to let more people know about Tesla's car, and to avoid misoperation in the use process. "

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