AutoBeta(AutoBeta.net)06/07 Report--

Today, Tesla's official Weibo released a promotional video for Tesla, from concept to building infrastructure, from parts testing subsystem to vehicle testing video. In addition, Tesla also issued an official statement: safety is the primary goal of our design Tesla.

The following is the full text: safety first has always been the principle adhered to by Tesla. The effective combination of passive safety, active safety and autopilot technology with a unique design is not only the key to ensure the safety of Tesla drivers and passengers, but also an important means to protect other drivers and pedestrians on the road from injury. Tesla's entire range of models use ultra-high strength steel, aluminum alloy and aerospace grade materials. In the NHTSA (National Highway Traffic Safety Administration) crash test, Model S, Model 3, Model X and Model Y models all received five-star safety ratings.

Tesla strives to consider every security detail as much as possible at the beginning of the design. From the concept to the building of infrastructure, parts testing subsystem, and then to vehicle testing, the whole process Tesla is based on "safety" as the benchmark and starting point. At Battery Day 2020, Elon also stressed that "Safety is the core of our design." In the evaluation of the US vehicle safety agency, Tesla's probability of injury is very low, which only involves passive safety. If active security is taken into account, the security is higher, and security is the primary goal of our design of Tesla. "

In addition to the strong body structure, Tesla's safety also comes from Autopilot autopilot and its visual processing system "Tesla Vision". Elon once commented, "A good visual system allows you to see things in all directions at the same time." Unlike the human eye, which is tired and more responsive, it will achieve a higher level of security. "

At present, Tesla's traffic accident rate has been better than the industry average, and we are confident that we can achieve the highest standards in the industry. Tesla's Autopilot autopilot function is also improving. According to Tesla's quarterly safety report, there are an average of 2.1 accidents per 1 million miles in the United States. If Autopilot autopilot is enabled, the number of accidents will drop to 0.3. Tesla believes that in the future, the probability of accidents, especially the probability of injuries, can be reduced to 1/10 of the industry average, so as to reduce injuries as much as possible and save lives.

Elon said when Model 3 was released, "the Model 3 will be a very safe car." Tesla believes in the supremacy of safety, and we are concerned about the safety of car owners and their family and friends. Model 3 should not only achieve overall 5-star security, but also achieve 5-star security in each category. " Facts have proved that Model 3 lived up to expectations, not only won the NHTSA all-five-star safety rating, ENCAP all-five-star rating, but also won the IIHS (American Highway Safety Insurance Association) TOP SAFETY PICK+ safety award, and won the excellent (G) evaluation in the PICC Research C-IASI (China Insurance Automobile Safety Index) crash test.

The domestic Model Y released in 2021 also adheres to the design concept of safety first. At the Model Y launch, Elon re-emphasized the security of Model 3 and said that the same is true for Model Y, which will achieve 5-star security in all subcategories of testing, making it a medium-sized SUV with high security. This was also confirmed in the subsequent NHTSA crash test, where Model Y received a five-star safety rating for frontal impact (driver and copilot seat), side impact and tumble tests.

Elon once said, "Safety first is the basic principle that Tesla adheres to." My family, friends and children can drive or ride Tesla. I have to ensure their safety. Therefore, we will make every effort in the design to maximize the safety of the vehicle. " The omni-directional security of users is Tesla's constant principle. Tesla will also continue to stick to the bottom line of safety and create a safe and assured travel experience for users.

It is not difficult to see that in the face of the constant crisis of public opinion, Tesla is also doing some crisis management. According to previous media reports, in order to "avoid misoperation in the use process", Tesla also added a "car owner class" in the new car delivery. in addition, Tesla's official WeChat account also constantly pushed some content about the functions of Tesla's car, including "power recovery braking", "matters needing attention of the ABS system", "auxiliary functions of self-driving", "how to deal with complex road conditions" and so on.

Tesla, who frequently boarded the hot search, also affected its sales to a certain extent, allowing many consumers to play a question mark on its safety. According to relevant data, affected by a series of news, Tesla's share price is also in a state of decline. as of the close of trading on June 3, US Eastern time, Tesla's share price fell 5.33% to close at US $572.84 per share. the market capitalization lost $31 billion (about 199 billion yuan) a day. Tesla's share price has fallen 36% from its January peak, and its total market capitalization has lost more than $315 billion (about 2.0174 trillion yuan). It now has a market capitalization of $551.8 billion.

According to the latest data from the Federation of passengers, Tesla's retail sales in China in April were 25845, down 27.15% from 35478 in March, including 14174 new cars exported overseas. Tesla actually sold only 11671 cars in the domestic market in April. It is worth noting that Tesla's car orders in China in May fell by nearly half compared with April, according to foreign media quoted by a number of financial media. Tesla's monthly net orders in China fell from more than 18000 in April to about 9800 in May, according to the report. At present, as for the authenticity of this report, CNBC said that the news was not verified when reporting the news.

A user named Tesla china analyst then posted on Twitter that Tesla sold 21800 vehicles in China in May. The Tesla china analyst released sales figures for the period from September to November 2020 on Twitter before the official release of Tesla China, which was later confirmed to be true. Tesla did not comment on the two conflicting sales data, while Tesla's May sales figures in China have yet to be officially released.

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