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BYD Wang Chuanfu: persuading Lei Jun not to build cars is a misunderstanding and supports Xiaomi's development in the automobile field.

2024-10-18 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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Earlier, at the Yabuli China Entrepreneur Forum, BYD Chairman Wang Chuanfu shared on the development of the new energy automobile industry, and took Xiaomi technology founder Lei Jun as an example: "If the direction is wrong, it will waste money and time." This example was misread by many media, thinking that "BYD Wang Chuanfu is advising Xiaomi Lei Jun not to build a car."

At the Yabuli China Entrepreneur Forum, BYD Chairman Wang Chuanfu said that in fact, for many big players, cross-border car building 5 billion yuan is not money, such as Lei always ready to invest 100 billion yuan, this is not a matter, the key is this road if wrong words wasted three years, these three years are money can not buy. If the strategic direction of the enterprise is wrong, it may not be much to lose 5 billion yuan, but you have lost three years of time, which is very important. However, Wang Chuanfu also believes that it is a good thing for so many players to enter the new energy vehicle industry, which will slowly replace fuel vehicles and become extremely fierce with the competition in the market.

Today, BYD Chairman Wang Chuanfu said at the 2021 China Auto Chongqing Forum that it is a misreading to persuade Lei Jun not to build a car, and is negotiating cooperation with Xiaomi in the automotive field. Wang Chuanfu pointed out that the problem was misread by the media, saying BYD advised Xiaomi Lei not to build cars is wrong, in fact Xiaomi and BYD have a very good cooperation relationship, because BYD to Xiaomi OEM a large number of Xiaomi mobile phones, BYD and Xiaomi is a very strategic cooperation relationship. In the future automobile business, BYD will also support Xiaomi's development in the automobile field, not only support, BYD is also willing to cooperate with Xiaomi in the automobile field, and is negotiating some projects.

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Wang Chuanfu also explained the example at that time,"In the field of automobile iteration, strategic direction is very important, good strategic direction will take less detours, if bad strategic direction, let you lose 3 or 4 years of time, then in the fierce competition there may be no chance." Therefore, precise strategic direction is an important trait for success."

At the end of March this year, Xiaomi announced that the smart electric vehicle project was officially established, with an initial investment of 10 billion yuan. Lei Jun stressed that Xiaomi decided to use the "wholly-owned form" to enter the smart car and set up a wholly-owned subsidiary of the smart electric car, that is, all the money is from Xiaomi. At the same time, Lei Jun promised: "I decided to lead the team personally. This will be the last major entrepreneurial project in my life. I am willing to bet on all the achievements accumulated in my life and all the reputation to fight for Xiaomi cars!" Lei Jun said that the pricing range of Xiaomi's first product will be between 100,000 and 300,000 yuan, positioning it as a mid-to-high-end model. The car released by Xiaomi will definitely represent cutting-edge technology and cutting-edge level, because mobile phone technology and automobile technology are interlinked, Xiaomi will not live up to everyone's expectations."

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Subsequently, the market revealed that Xiaomi Lei Jun visited SAIC GM Wuling, Great Wall Motors and other car companies, as for just "learning" or there is an intention to negotiate, there is no accurate news at present. For Xiaomi, it is obviously unrealistic to want to fully master the mature production line by itself. It not only needs huge capital, but also the time cost is not small. Finding a traditional automobile manufacturer can save a lot of time and experience for itself. However, considering the core technology of EIC, this is relatively important. After all, it can really affect the driving experience of consumers, and BYD's EIC technology happens to be self-produced. If both parties can cooperate, Xiaomi can not only let BYD contract manufacturing but also bind BYD's EIC technology. BYD can also introduce Xiaomi's scientific and intelligent technology.

In recent days, BYD has repeatedly shouted Xiaomi, Wang Chuanfu also said, After Lei Jun decided to build a car, Both sides of the senior management team has conducted many times of communication, Car-building business negotiated in-depth cooperation. As for whether the two sides will cooperate in the car-building business and how they will cooperate, we will continue to pay attention to it.

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