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Li Dongsheng, founder of TCL, said TCL does not build cars: but will hold on to the tuyere.

2024-11-21 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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Recently, at the 21st annual meeting of the 2021 Abuli China Entrepreneur Forum, TCL founder Li Dongsheng said in an interview that TCL will not consider building cars and will focus on core industries, but will seize the opportunities of the rapid development of electric vehicles, seize business opportunities, and make some products related to electric cars.

According to relevant data: TCL Technology Group Co., Ltd. was established in 1982, the main business is semiconductors, electronic products and communications equipment, new optoelectronic, liquid crystal display devices, goods or technology import and export, registered capital: 13.52843872 billion yuan.

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With the rising market demand for new energy vehicles, dabbling in car-building, new energy electric-related products has also become a hot topic, many technology giants have joined the automotive industry. On January 11 this year, Baidu officially announced that it would enter the automobile industry as a vehicle manufacturer. Baidu said that the newly formed Baidu Automobile Company will target the passenger car market, and Baidu will enter the automobile industry as a vehicle manufacturer, allowing users to buy more advanced smart electric vehicles.

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Xiaomi Group announced on March 30 that its board of directors formally approved the establishment of a project for the intelligent electric vehicle business. The company plans to set up a wholly-owned subsidiary to take charge of the intelligent electric vehicle business. The initial investment is 10 billion yuan, and the investment is expected to be 10 billion US dollars in the next 10 years. Lei Jun, chairman and CEO of Xiaomi Group, will also serve as chief executive of the smart electric vehicle business.

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According to media reports on April 28th, it was learned from a number of people familiar with the situation at the top of OPPO that the OPPO Group is already preparing to build a car, which was promoted by Chen Mingyong, founder of OPPO. OPPO has applied for more than 60 automobile patent applications, including vehicle positioning methods, devices, vehicle positioning systems, as well as ranging devices, ranging methods, cameras and electronic equipment. At the same time, these patents related to self-driving or self-driving published by OPPO undoubtedly show that OPPO already has the ability to enter the field of automobile manufacturing. And there is also news about OPPO building cars on a social media platform. A post, "headquartered in Chengdu, made clear, Automotive Division," was posted by an account authenticated as an OPPO employee.

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On May 9, Naha established a new energy vehicle company, and 360 officially joined the bureau. On May 10, the company said on its official Weibo that it will join hands to create one of the new forces, Nezha Motor, to officially enter the smart car field, with the picture "360Group Smart car Strategy". The two sides are expected to hold a press conference in the near future. More details of the cooperation plan will be announced, but the exact timing is unknown. It is worth mentioning that Weibo also @ Zhou Hongyi and said that he will appear again, indicating that Zhou Hongyi will lead the car-building business personally.

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In recent years, a number of Internet companies have announced the news of car-building, from Evergrande, Baidu, OPPO, to 360,360,360,360,360,360,Huawei and other technology giants have entered the market to build cars. With the continuous development of automotive science and technology, the wave of automobile "new four modernizations" represented by electrification, intelligence, networking and sharing has gradually become a major trend of the whole automobile industry. Some industry insiders have pointed out that there are two reasons for collective car owners in technology companies: one is that the emergence of electric motors lowers the threshold for building cars; the other is the huge market brought about by smart cars. However, although technology-based car building is a trend in the development and transformation of enterprises, this road may not be smooth. If these technology companies want to survive in the market, they must withstand the test of the market. As for how to reflect the advantages of science and technology and intelligence, and how to achieve the differentiation between brands is a major difficulty for these technology companies to build cars.

However, it is well known that car manufacturing is an industry that needs to continue to "burn money", and a large amount of capital investment is an important part of supporting the operation of a car manufacturing enterprise. Cross-border car-building may inject new development possibilities into the automobile industry, but it is still a big challenge to really gain a foothold in the car-building field. Whether TCL can seize the opportunity of the rapid development of electric vehicles remains to be verified by the market.

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