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Dongfeng Motor's first civilian product, the M50, has been officially mass-produced and will be available for sale at a price of 668800 yuan, Dongfeng Motor announced on its official Weibo today. Dongfeng M50 is a civilian high-performance special vehicle independently developed by Dongfeng company on the basis of Dongfeng warrior military technology, and it is also the first military-to-civilian special vehicle in China. At the scene of the offline ceremony, the first batch of 20 Dongfeng warriors M50 were also officially delivered to customers at the ceremony. It also said: at present, other civil version products of Dongfeng Warriors are also under development. Dongfeng Warriors M51 will be launched next year, and the newly developed Dongfeng M20 will be launched the year after next. With the continuous enrichment of products, a complete layout of civilian models will be formed in the future to meet the needs of different customers.

It is understood that the Dongfeng M50 is based on the 200 horsepower platform to meet the national 6B emission standards and civil passenger car regulations. According to officials, the new car is suitable for emergency handling and field work, with high mobility, high passability and high reliability. its maximum speed under full load can reach 120 kilometers per hour, the maximum mileage is more than 600 kilometers, and the maximum climbing height is more than 60%. The maximum vertical barrier is more than 400 mm, the maximum horizontal trench is more than 700 mm, the maximum wading depth is 1.2 meters, and the maximum driving side slope is 40%. It can drive normally in the area of-35 ℃-41 ℃ above 4500 meters above sea level, and the main parts of the chassis meet the waterproof impregnation standard of more than 1 meter in water depth.

According to the official pictures, most of the peripherals are designed in the same language as the military version because they are converted from military vehicles. The new car is equipped with single-row seats and larger cartons, which is highly consistent with the original. In terms of color matching, the new car offers a variety of body colors such as white, red and green.

The interior is arranged in black style, with a four-frame steering wheel. In addition, the air conditioning outlet, the perimeter of the dashboard and other parts are equipped with silver decoration, which is more three-dimensional and exquisite with the main color of the black panel.

In terms of power, it is equipped with a 4.0T diesel engine with a maximum power of 200 horsepower, a peak torque of 600N ·m and a full-time all-wheel drive system.

As for the price of Dongfeng M50, netizens also said: is the decimal point wrong? Pricing is a little overconfident.

Relevant data show: Dongfeng Motor released production and sales data for June 2021, KuaiBao, car sales in June 18800, compared with 17800 in the same period last year. Cumulative sales from January to June were 105000, an increase of 28.68 per cent over the same period last year. According to Dongfeng Motor's earlier financial results for 2020, the company achieved operating income of 13.733 billion yuan in 2020, an increase of 1.58% over the same period last year, and a net profit of 554 million yuan, an increase of 25.11% over the same period last year. At present, Dongfeng Motor has total assets of 20.163 billion yuan, total liabilities of 12.071 billion yuan, asset-liability ratio of 59.87%, net cash flow of 4.945 billion yuan and net cash flow increase of 1.485 billion yuan. From the perspective of its business structure, automobile is still its most important main business.

With the listing of the civilian version of Dongfeng M50, whether it can bring a rise in sales to Dongfeng Motor has yet to be verified by the market.

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