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Recently, the ME5 press conference in the sky was held in Beijing. Zhang Hailiang, chairman and CEO of Skyline Automobile, said: with such a well-selected custom model, Skyline ME5 has taken the lead in the 150000 yuan market segment and embarked on a new way to break the situation. On that day, the publicity poster of Skyline ME5 read: who says you can't build a smart car under 150000 yuan. This operation, it is not difficult to make people feel that there is something different.

It is understood that he Xiaopeng, chairman of Xiaopeng Automobile, pointed out at the 13th China Automobile Blue Book Forum held in Hefei that 150000 is the basic watershed of smart cars. In the field of smart cars, it is impossible to really do a good job of intelligence without 150000. If a new company says today that I want to make a smart car with a price of 100000 yuan, I don't think it is possible to make a profit before 2025. It can be made and sold, but it can't be profitable. "

Previously, Zhou Hongyi also expressed relevant remarks, saying that he would make a national smart car of less than 150000, because the volume in this price range accounts for about 70% of the total sales of the automobile industry. "if this market is not opened, that means that smart electric cars will always be niche products." As for people in the industry who believe that "smart electric cars cannot be made under 150000", Zhou Hongyi said: just because you can't do it doesn't mean that others can't do it. Don't underestimate the combination of China's manufacturing and Internet industries. Smart electric cars will become the first car for many ordinary Chinese consumers. Zhou Hongyi's remarks were seen as shouting at Xiaopeng car he Xiaopeng, but later said in an interview with the media, "I admire he Xiaopeng very much. What I have said to him is not contradictory. Our industry is interesting because we think differently."

ME5 is the second production model of Skyline, with a total of two models with an instructional price range of 149900-159900 yuan. The new car is positioned as a compact SUV. In terms of appearance, the appearance of the Skyline ME5, which is designed by a team of designers led by Porsche designer Hakan Saracoglu, retains the Skyline family design style, and the front grille is closed. The side of the body is equipped with 21-inch large rims, the taillights are integrated on the back door, which is highly recognizable when lit, and the roof uses a dome canopy. The dimensions of the car body are 4580/1915/1635mm for length, width and height, and 2750mm for wheelbase.

In terms of interior decoration, the interior of Skyline ME5 uses a concise style, with pure black and black gray colors in the car. The central control part is equipped with a 14.8-inch display screen and a full LCD dashboard with a size of 10.25 inches. The new car system is based on the independently developed iMA intelligent digital architecture and has the ability to upgrade OTA. In terms of power, Skyline ME5 is equipped with an incremental power system composed of engine and motor, in which the maximum power of 1.5L engine is 72kW, the maximum power of matched drive motor is 150kW, and the battery pack with 30.6kWh capacity is installed. NEDC has a pure electric range of 155km, and the comprehensive mileage will reach 1012 km.

Relevant data show that Tianji Automobile, formerly known as Zhejiang car manufacturer Electric Cafe, was founded on June 23, 2015. it is one of Letv's investment projects in the upper and lower reaches of the automobile industry chain. In 2017, when Letv's car capital chain broke, Jia Yueting emptied Letv's 35 per cent stake in electric coffee cars, which was then offered by Zhang Hailiang, then Letv's CEO, as chairman. Since then, Letv Automobile in China's team of about 800 people, more than 100 people followed him to Skyline Motor. When the first production car, ME7, was launched in Shaoxing on December 28, 2019, Skyline announced that it had received 8000 orders, which are expected to be delivered in the first quarter of 2020, but it was not officially available until September 19, 2020 due to delays in delivery due to the epidemic.

In terms of the strength of ME5 products, the price does give users a great attraction, but compared with other competitive products, Skyline ME5 also lacks a strong brand strength to support. As for the sales volume of Skyline ME5, it has yet to be verified by the market.

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