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It is difficult to rely solely on "burning money". A number of new energy car companies sold 0% last year.

2024-09-08 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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AutoBeta(AutoBeta.net)08/05 Report--

With the rapid development of new energy automobile industry, a number of new car-building forces are also in a quagmire. It is difficult to rely solely on "burning money". A number of new energy car companies sold 0 last year. Among them, Boxun, Zhi Dou, time and space, leading the way and other new car-building forces in 2020 sales are 0. At present, only NIO, ideal and Xiaopeng have achieved mass production and listed financing. And other new car-building new forces such as Sailin, Boxun, the Yangtze River and the future have also been exposed one after another to fall into the plight of stopping production, arrears of wages, bankruptcy and so on.

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It is understood that the predecessor of the leading car is Hebei Yujie Automobile Industry, which was founded in 2009, started with low-speed electric cars, bought a stake in Great Wall Motor in 2017, and changed its name to lead the way in 2018, turning it into a new force in car-building and driving new energy vehicles. However, leading sales in 2019 are low, funds are difficult, employees are on holiday, the factory is also in a state of semi-shutdown, and embarked on the road of bankruptcy and restructuring in 2020.

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Zhi Dou Automobile is a new energy brand under New Dayang Mechanical and Electrical Group, which was established in 2006, when China's new energy industrialization was still in its infancy. With the "upsurge" of promoting the development of new energy vehicles in China, the price of Zhidou car is only 30,000 to 50,000 yuan after subsidy, which is called "occupation artifact" by users in the majority of license-limited cities. Its dealers also took the lead in carrying out the sales model of "leasing instead of purchasing", and then cooperated with the major car-sharing platforms. However, in 2018, due to the new energy vehicle subsidy policy raised the subsidy threshold and the decline of its own production capacity and other reasons, Zhidou car sales fell off a cliff, and monthly sales once fell to 10 vehicles.

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According to relevant data, from January to June in 2021, the number of newly registered new energy vehicle-related enterprises reached 73000. Internet giants have also announced to join the field of vehicle manufacturing, to Baidu, Foxconn, Xiaomi, 360 as an example. Cui Dongshu, secretary-general of the Joint Conference on passenger car Market Information, said that some local governments have played a role in building new forces. "Automobile projects have large investment scale, long industrial chain, high output value, great driving effect on the local economy and strong driving force for employment. therefore, they have become the focus of attracting investment all over the country." Cui Dongshu said: "this is an inevitable stage in the development of the new energy automobile industry, and we should look at the problem from the perspective of development." What should be noted more is that the emergence of new forces in car building has stimulated the vitality of the automobile industry and brought new ideas, new technologies, and new models. " Some professionals said that in the context of serious overcapacity of cars, whether the new forces of car building can get rid of the "money-burning" model and focus on building advanced production capacity has become the key to getting out of the siege.

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At present, China's automobile industry is also in a period of integration, leading car enterprises will have more competitive advantages under the scale effect, and the same weak brands are also difficult to avoid the result of elimination. In this context, car companies without brands, core technology and capital will collapse one after another. There is no sales data for the new forces of car building, such as time and space electric, leading cars, electric cars, Zhidou electric, and so on, which also sounded the alarm for other new forces of car building, with Internet car-building slogans and crazy money-burning new forces. Will also enter the knockout stage ahead of time.

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