AutoBeta(AutoBeta.net)08/14 Report--

Huawei sold 507 new brand Selis in July, compared with 1097 in June and 204 in May, according to Sinochem data terminal retail data. Judging from KuaiBao's production and sales in June 2021, well-off shares sold 4351 new energy vehicles in June, an increase of 111.93 percent over the same period last year, and a cumulative sales volume of 14982 vehicles this year, up 111.13 percent from the same period last year. Vehicle sales totaled 21329 in June, down 3.06 per cent from a year earlier.

At the Shanghai Auto Show in April this year, Cyrus and Huawei jointly launched the Selis Huawei Smart SF5 electric car. Cyrus SF5 also opened simultaneous bookings at the Selis experience Center, the Cyrus official APP, the Huawei experience store and the Huawei Mall online and offline, while entering Huawei's flagship store. It is understood that the car launched a total of two models, of which the two-wheel drive version sells for 216800 yuan and the four-wheel drive version sells for 246800 yuan.

Judging from the data, although the sales of well-off new energy in Chongqing have risen sharply, its main selling model is not Cyrus Huawei's smart SF5. Cyrus SF5 sold 1097 cars in June and 204 in May, according to data. In other words, Chongqing well-off new energy main models are still its other sub-brands, similar to pure electric commercial vehicles, and Dongfeng Xiaokang and Dongfeng scenery, which are also sold with new energy vehicles.

It is worth noting that Cyrus Huawei wisely chose the SF5 to start delivery at the end of May, and it is normal for sales to be lower than normal. Cyrus SF5 sales of 1097 vehicles in June is indeed a step up. By July, however, sales had fallen to 507. As a new energy model starting at 200000 yuan, Cyrus SF5's biggest advantage is nothing more than Huawei's technical support. It is understood that although the car is not built by Huawei, its electric drive, engine and audio systems are all provided by Huawei. In terms of Smart Internet, the car is equipped with Huawei HUAWEI DriveONE electric drive system, HUAWEI HiCar, HUAWEI Sound audio technology.

According to relevant media reports, Huawei is planning to accelerate the pace of car sales, selling cars in 200 experience stores by the end of July, which will expand to more than 1000 by the end of the year, while Huawei's consumer business and CEO Yu Chengdong have internally set a target of selling 300000 units next year. It is hard to say whether Cyrus SF5, a technology blessing of Huawei, can turn around. After all, for most consumers, buying Selis SF5 values Huawei's technology more than Selis's brand awareness. And at present, Huawei is only responsible for the sales link of Cyrus Huawei Smart SF5, and the specific delivery and after-sale are completed by Cyrus. According to the analysis of the industry, the current sales performance of Selis may be related to the lack of capacity of well-off shares. What do you think of this?

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