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According to a number of media reports, the new generation of Dongfeng Honda Civic may be officially launched in China at the end of September and is expected to be officially listed in the fourth quarter. As a hot model in the market, what kind of market waves will be caused by the newly designed Civic?

Reviewing the overall design, the eleventh generation Civic adopts a new design language, its front face is blackened by upper and lower split multi-banner intake grille, and both sides are equipped with new matrix LED headlamps, the whole front face looks more flat, very similar to Accord. In terms of size, the declaration information shows that the length, width and height of the car body are 4674/1802/1415mm and the wheelbase is 2735mm. As a reference, the length, width and height of the current Civic hatchback version are 4658/1800/1416mm and the wheelbase is 2700mm. In other words, compared with the current model, the length and wheelbase of the new Civic have increased, which can bring a better space experience.

In terms of interior decoration, the new Civic experience adopts a new design, the new car will use a three-frame steering wheel, equipped with a suspended central control screen, and the air conditioning outlet adopts a penetrating design. In terms of power, according to the declaration information, the new domestic Civic will be equipped with a 1.5T turbocharged engine and will be available in both high and low power versions, with maximum power 95kw and 134kw, matched with a 6-gear manual or CVT continuously variable transmission.

According to the data, the 10th Generation Civic was released in the North American market in 2015, but it was not until 2016 that Dongfeng Honda introduced domestic sales, initially launching a 1.5T turbocharged hatchback model, followed by a 1.0T three-cylinder model and a hatchback version. Since its listing, Civic has been at the forefront of the domestic car list, and its popularity has remained high.

In the domestic market, Civic is one of the few products that provide both hatchback and hatchback. The main competitors of Civic are mainstream joint venture cars such as Toyota Corolla and Volkswagen Suiteng, thanks to its special sports attributes. Its competitors also include Mazda Unksera, Lecke 03, Hyundai Festa and other models. In terms of sales volume, the Civic's sales are far higher than those of Unksera, Lecke 03 and Festa, but not as fast as Xuanyi and Teng. As for the hatchback market, it mainly includes Volkswagen Golf hatchback version and Ford focus hatchback version. Of course, as a new generation of models, I wonder if Civic will introduce hatchback and hatchback at the same time.

It is worth mentioning that in the future, Guangzhou Auto Toyota will also introduce "Civic" to deepen the implementation of the two-car strategy. According to previous reports, the Guangzhou Auto Honda plant has begun to introduce equipment and other adaptive modifications to the new Civic "sister version" model codenamed 2LN, and the new car will be put into production by the end of 2021 or early 2022 at the earliest, or will be named "Integra".

It is worth mentioning that Honda Integra is not a new product name, it has a long history of development. It is understood that in the 1980s, Honda launched a car called "Quint" series, but because this car does not have any sports performance, all aspects of performance is mediocre, resulting in very poor sales, Honda felt it was a pity to stop production of the Quint, so it was changed to Integra. Honda Integra has experienced four generations of products, and as the sedan market shrinks, Honda finally announced that it will stop selling Integra cars. From this point of view, the Honda Integra is still of self-evident significance to the development history of Honda. If Honda uses the Integra as the name of the GAC Honda Civic, it not only pays homage to the classic, but also shows the importance of this car to Honda.

Data show that Honda sold 894672 vehicles in China from January to July in 2021, of which Guangzhou Auto Honda sold 426654 vehicles. Dongfeng Honda has 468018 vehicles, among which Honda CR-V, XR-V, Accord, Haoying, colorful Zhi and Civic are the main selling models of Honda. The data show that the Honda Civic sold a total of 86670 vehicles from January to July. Due to the impending replacement, the sales of the 10th generation models have not been optimistic in recent months and have not been seen on the car list for many months.

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