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On August 20, Euler Automobile announced that it would name the Euler Good Cat GT model Mulan. Euler said that Mulan, as an excellent representative of Chinese women, symbolizes the spiritual core of independence, self-confidence and courage, coincides with the car style of "cool, wild and future" of Euler's good cat GT, and the good cat GT will also burst out a new "Mulan power" together with contemporary "Mulan". At the same time, Euler good cat GT Mulan version officially opened pre-sale, new car pre-sale price for 138,000 yuan.

It is understood that on July 30, Euler Automobile announced the Euler Good Cat GT model at the 2021 China Joy Exhibition. It is the first new energy performance model specially built for female owners by Great Wall Motor Euler brand, with zero-hundred acceleration of 6.9 seconds. The exterior of the car was designed by the former Porsche designer, with dynamic lines and round headlights. Since its launch, the new car has gained market attention and has been called "pure electric small steel gun" by many female car owners.

In terms of appearance, the Euler Good Cat GT version inherits its family-style design style, the oval headlights look smart and lovely, and the closed middle net highlights its pure electric vehicle identity. In terms of body size, compared with the ordinary version, the length and width of the Euler Good Cat GT version have increased, with length, width and height of 4254mm*1848mm*1596mm and wheelbase of 2650mm respectively.

At the rear of the car, in addition to the wing, the rear window wiper also adds a bit of off-road air to the new car. The bottom is surrounded by silver trim for a more refined atmosphere. In terms of power, the car's motor has a maximum power of 126kW, equipped with ternary lithium-ion battery, NEDC range of up to 501km.

Euler is a brand of new energy vehicles owned by Great Wall Motors. At present, the models on sale mainly include Euler Good Cat, Euler White Cat and Euler Black Cat. At the 2021 Auto User Conference, Yu Fei, general manager of brand marketing of Great Wall Motor Euler, once announced that Euler positioned the world's favorite woman's car brand and established the correct values for female users in the industry. According to relevant data, the cumulative sales volume of Euler brand in 2020 is 56,000 vehicles, with a year-on-year growth of 44.76%. From January to July this year, the cumulative sales volume of Euler brand was 59,798 vehicles, up 378.38% year-on-year.

Some industry insiders said that women's car purchase has gradually become a new growth force for automobile enterprises to compete. The reason why Euler brand can stand out in the extremely competitive new energy automobile market is that besides its hard core products, positioning the pure electric brand for women is also an indispensable factor for it to stand out in the new energy automobile market.

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