AutoBeta(AutoBeta.net)09/23 Report--

On September 23, Dongfeng Citroen Versailles C5X was officially launched. Four new models were launched, with a price range of 143,700 - 186,700 yuan. According to the data, the Versailles C5X is based on the CXperiod concept car and is a brand-new mid-size crossover under the Dongfeng Citroen brand. The new car will be produced in China and supplied to the global market. According to officials, its pre-sale orders are close to 10,000 units.

From the appearance point of view, the new car adopts Citroen's latest family design, the active air intake grille adopts through-type design, and is connected with the split LED daytime running lights on both sides. The split daytime running lights are "V" shaped, forming an "X" shape with the front face, forming an integrated shape. From the side, the side shape of the new car is relatively smooth, the roof line starts to sink slightly from the A-pillar, and the raised waist line on the side of the new car matches the black wheel eyebrow below, making the new car look more dynamic. In terms of size, the length, width and height of the new car are 4805/1865/1505mm respectively, and the wheelbase is 2785 mm.

Compared to the exterior, the interior design is relatively normal. Citroen Versailles C5X features an asymmetrical center console, a full LCD dashboard and a 12-inch suspended center screen, some physical buttons below, and a push-button electronic shifting mechanism in the central aisle area. Of course, the large size central control screen also has a lot of human-computer interaction functions, and is equipped with C-Connect car entertainment information system, Bluetooth, voice recognition control.

In terms of power, the new car will be equipped with a 1.6T turbocharged engine with a maximum power of 125kw and a peak torque of 250N·m, matching it with an 8-speed manual self-contained gearbox from Aixin. Chassis settings, although the rear suspension is still torsion beam type, but Citroen equipped it with PHC hydraulic adaptive suspension.

It is understood that as early as 2001, Shenlong Automobile registered the trademark of "Versailles", which is the capital of Yvelines Province of Paris Region and one of the most visited historical sites in Europe. Before Dongfeng Citroen launched the Elysee, Sega, Fukang, Picasso, Saina and other models in China, Citroen named C5X "Versailles" also conforms to the consistent naming style.

As we all know, Dongfeng Peugeot and Dongfeng Citroen are both brands of DPCA, but compared with Dongfeng Peugeot, Dongfeng Citroen's market performance is not optimistic. According to the retail sales volume in August, Dongfeng Citroen currently has 6 models on sale, but only C3-XR has more than 1000 vehicles, 1661 vehicles, C5 and C6 are 922 and 440 respectively, and other models are less than 100 vehicles. It can be said that Dongfeng Citroen's market operation is still very dangerous.

In all aspects of Citroen C5X, this model still has a certain competitive advantage in terms of products. Of course, for consumers, buying a new car is not only about product configuration, but also about brand awareness, brand service, etc., which are the disadvantages of C5X. However, Dongfeng Citroen general manager Mao Chuangxin said in an interview with the media: "Dongfeng Citroen Versailles C5X is a new species, we have no competitors. At the same time, the Versailles C5X will rekindle the magic car to new heights in the hearts of the nation." At the same time, he also pointed out,"In the face of market competition, Dongfeng Citroen will still use quality and service to win customer recognition, Will not seek blindly low price strategy."

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