AutoBeta(AutoBeta.net)11/04 Report--

On November 4, Tesla (China) official website showed that the company launched on November 1 0 down payment lease plan has been cancelled, at present, the minimum down payment adjustment to 10%, in addition, there are 20%,30%,40%,50% and other options. According to a Tesla financial leasing customer service staff in an interview with the media said, Just received notice today, Has cancelled 0 down payment to 10% down payment, But before the car lock 0 down payment users are not affected, It said the minimum down payment adjustment to 10%, Mainly due to 0 down payment orders surge led to the increase in delivery time. However, Tesla officials have not responded to this news.

It is understood that on November 1, Tesla's official website put on a brand-new 0 down payment financial product, users can buy vehicles through the minimum zero down payment financial lease model. The specific scheme contents are as follows: purchase car through Tesla self-financing lease, start from 0 down payment, belong to lease period within 1 to 5 years, use vehicle in monthly installment payment mode, and re-acquire vehicle ownership according to contract after lease expiration. For example, the owner plans to buy the Model Y standard battery life version with the original price of 276000 yuan. It is planned to be divided into five years. If you choose the standard financial lease scheme, you can pay 0 yuan down payment and 5520 yuan per month. If you choose the flexible financing lease scheme, you can pay 55200 yuan down, 3272 yuan per month, and the remaining 30% of the final payment will be paid off in the last repayment. Tesla brand officials said that this financial plan is a long-term policy launched by Tesla, not a marketing tool for the launch of "Double Eleven". It is not clear how much sales growth the policy will bring to the company.

In response to Tesla's zero down payment campaign being suspended only three days after it was launched, some netizens said: This policy is really good, and the routines of new power cars are more transparent than those of traditional car manufacturers. Some netizens said: There is still such an operation.

It is worth noting that the current Chinese market has gradually become an important sales market for Tesla. According to relevant data, Tesla's revenue in China reached US $3.113 billion in the third quarter of this year, up 78.5% year-on-year. Tesla achieved revenue of $9.015 billion in China in the first three quarters, accounting for about 25% of Tesla's global revenue, which exceeded Tesla's annual revenue of $6.662 billion in China last year. Tesla retail sales in China reached 53,153 vehicles in September, up more than 300% on the same and month-on-month basis, according to data from the association. It is not difficult to see that Tesla reduces the threshold for consumers to buy cars through appropriate financial means, which is conducive to increasing Tesla's sales in the domestic market. However, in the global wave of lack of core, even if Tesla sales soared, but its delivery will be affected accordingly. Tesla CEO Musk has said Tesla's supply chain faces huge cost pressures, not just chips, but multiple supply chains that are limited by component shortages. Tesla's current situation is mainly a capacity problem rather than a demand problem.

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