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Independent brands account for more than half! Changan Automobile Announces sales in 2021

2024-11-21 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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On January 9, Chang 'an Automobile announced the annual sales of 2300530 outstanding results. According to the sales volume of Chang 'an Automobile in 2021, the accumulated sales volume of Chang' an Automobile in the whole year is about 2300530 vehicles, with a year-on-year growth of 14.82%.

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Among them, the annual sales volume of self-owned brands was 1754707 vehicles, with a year-on-year growth of 16.7%; the annual sales volume of self-owned brand passenger cars was 1204199 vehicles, with a year-on-year increase of 23.1%. From the data point of view, the sales volume of Chang 'an brand passenger cars was 1.32 million vehicles second to Geely and 1.28 million vehicles of Great Wall, ranking third among self-owned brands.

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Among Chang 'an self-owned brand passenger cars, from the perspective of specific models, in the field of SUV, the cumulative sales volume of Chang' an CS75 series models exceeded 280,000 vehicles in the whole year, with a year-on-year growth of 5.6%, becoming the main model of Chang 'an automobile sales volume. As a 100,000-yuan SUV market "explosion", Chang 'an CS55 series models sold more than 140,000 vehicles throughout the year, an increase of 27.9% year-on-year.

In the field of cars, the cumulative sales volume of Changan Yidong series models exceeded 170,000 units throughout the year, continuing to maintain the market position of "national sedan leader".

Changan passenger car high-end brand UNI series models accumulated annual sales of more than 120,000 vehicles. Previously, Chang 'an UNI series models were said to be the key products for the younger transformation of the brand. When the automobile industry paid attention to its development process, the data showed that Chang' an UNI series products were launched as early as June 2020. In a short period of time, UNI series UNI-T and UNI-K have formed an explosive model trend. Up to now, UNI series has three models, including UNI-T, UNI-K and UNI-V. The first UNI-T was officially launched on June 21,2020. The official guidance price is 11.39- 133,900 yuan; the second model UNI-K was officially launched on March 18,2021, with a price range of 1539 - 184,900 yuan; The third model UNI-V was released on November 21,2021 and opened for pre-sale today. It is understood that Chang 'an UNI-V is the first car of UNI series, mainly in the four-door sports coupe market, and is also the top model in UNI-V series. It has electric lift tail wing and will be equipped with 1.5T engine. The new car is expected to be officially launched in the first quarter of this year, starting price or about 110,000 yuan.

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In addition, Chang 'an UNI-K iDD has officially opened pre-sale on January 6. The official pre-sale price of the two models is 1769 - 192,900 yuan. This is Chang' an Automobile's first model equipped with Blue Whale iDD hybrid power system. The Blue Whale IDD hybrid system consists of 1.5T engine and electric motor. NEDC comprehensive pure electric range is 130km and comprehensive range is 1100km. The implication is that with the launch of UNI-K iDD model, Domestic self-owned brand oil-electric hybrid models will have more intense market competition. At the same time, Avita 11 jointly built by Chang 'an Automobile, Huawei and Ningde Times will also be launched in 2022.

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In terms of sales volume of new energy vehicles, the cumulative sales volume of Chang 'an Benben E-star models exceeds 70,000 vehicles in the whole year. According to the data of the Association, the cumulative sales volume of Benben EV from January to November 2021 is 66034, most of which comes from E-Star. It is worth mentioning that at the end of November 2021, due to insufficient chip supply and power restriction, Chang 'an Ben E-Star had encountered collective complaints from users for stopping receiving orders. Subsequently, the relevant responsible person of Chang' an New Energy said: "It is true that the production capacity is affected by the chip, but we have not stopped production. We are actively organizing production scheduling and striving to deliver vehicles to users. Due to serious order detention, in order to better serve users, we are stopping receiving orders and continuing to deliver vehicles." In addition, the automobile industry pays close attention to learning from the third-party automobile complaint website, Chang 'an Ben E-Star complaints volume has increased sharply, complaints mainly include disguised price increase, can not pick up the car and so on.

In terms of other brands, the sales volume of other brands under Chang 'an Group accounts for more than 30% of the total sales volume, among which the annual cumulative sales volume of Chang' an Auchan brand exceeds 228,000 vehicles; the annual cumulative sales volume of Chang 'an Kaicheng brand exceeds 180,000 vehicles. In terms of joint venture brands, the cumulative sales volume of Chang 'an Horse exceeded 130,000 vehicles in the whole year, down 3.57% year-on-year; the cumulative sales volume of Chang' an Ford exceeded 300,000 vehicles, up 20.29% year-on-year. It is worth mentioning that the cumulative sales volume of Chang 'an Automobile in overseas markets also exceeds 110,000 vehicles.

In fact, looking back over the past few years, Chang 'an Automobile's annual sales volume has already exceeded 2 million vehicles. The automobile industry pays close attention to inquiring its data, showing that Chang' an Automobile's annual sales volume exceeded 2 million vehicles in 2013 and peaked in 2016, with sales volume reaching 3.058 million vehicles. However, after that, Chang 'an Automobile began to decline. According to statistics, Chang' an Automobile's total sales volume from 2017 to 2019 was 3.063 million vehicles respectively. 2.872 million vehicles, 1.76 million vehicles, showing a year-by-year decline trend, and one of the reasons for the decline is affected by the decline in sales volume of Chang 'an Ford. Fortunately, with the continuous expansion of Chang' an automobile product camp and the emphasis on new energy and high-end products, the sales volume of Chang 'an Automobile has improved in 2020 and 2021, but compared with the peak period in 2016, its sales performance in 2021 is still in a relatively ordinary state.

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According to the data, the annual sales volume of Chang 'an Ford in 2021 was 304,682 million vehicles, with a year-on-year growth of 20.29%. In the first half of 2021, the cumulative sales volume of Chang' an new energy vehicles was only about 37,000 vehicles. One point to note is that in the field of high-end vehicles and self-owned brand models, Chang 'an Automobile only has the official guidance price of the top version of individual models exceeding 200,000 yuan, and the prices of most other models are concentrated at about 100,000 yuan. Therefore, how to break through the bottleneck of high-end transformation in the future is still one of the problems that Changan Automobile needs to solve quickly. It is reported that Chang 'an Automobile has previously said that it will invest 150 billion yuan in new energy, intelligence and other fields from 2021 to 2025, and launch 26 intelligent electric vehicles during this period.

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