AutoBeta(AutoBeta.net)01/26 Report--

Su Qing, the former head of Huawei's smart car solution BU, has resigned, according to media reports. Huawei responded that Suqing had indeed left Huawei's smart car solution BU smart driving products department to thank Suqing for its contribution.

According to the data, Suqing joined Huawei from Hayes Chip, led the development of Huawei Leonardo da Vinci AI chip architecture, later served as chief architect of Huawei Terminal Company, and later served as head of Huawei Smart car solution BU Smart driving products Department. During his tenure as head of Huawei's intelligent driving products department, Suqing became famous for launching ADS, a self-driving system. On the eve of the 2021 Shanghai Auto Show, the Arctic Polar Fox Alpha S Huawei HI model equipped with Huawei ADS plan achieves urban self-driving capability with mass-produced software and hardware solutions, leading to a violent rise in the entire self-driving market segment.

According to the latest personnel appointment and removal document issued by Huawei in July 2021, Su Jing was removed from her post as head of the intelligent driving products department. It is worth mentioning that the appointment and removal document was signed by Ren Zhengfei, founder of Huawei, because "Su Qing made inappropriate remarks against Tesla when taking part in an external event to talk about autopilot technology and safety."

According to previous reports from the automobile industry, at the 2021 Shanghai World artificial Intelligence Congress, Su Qing said at the round table communication session, "Tesla's accident rate has been quite high over the past few years, and it is from killing the first person to the most recent one." its accident type is very similar. Su Qing further elaborated, "in this place, I use the word 'accident', which may sound serious, but think about it. Machines will certainly cause accident rates when machines enter human society and human symbiosis. The ugly point is that we should reduce the probability of accidents to as low as possible." In terms of probability, this is something that could happen. When talking about Tesla's accident, his use of the word "thank you" caused controversy, which was an important reason for Su Qing's dismissal.

Huawei responded: when Suqing took part in an external event to talk about self-driving technology and safety, Suqing made inappropriate remarks against Tesla, and Suqing has conducted a deep review of his personal inappropriate remarks, but in view of the adverse impact of his remarks, the company decided to remove Suqing from his post as head of the intelligent driving products department of BU, a smart car solution, and Suqing will go to the strategic reserve to receive training and distribution. Huawei said it respects the efforts and contributions of every participant in the industry in the field of self-driving, and hopes to work with the industry to promote the development of self-driving technology.

In May 2019, with the organization change document issued by Ren Zhengfei, Huawei formally established BU, which is managed by the ICT Management Committee and belongs to Huawei's first-tier department. It is positioned as the responsible body of the end-to-end business in the smart car field, providing customers with smart car ICT components and solutions to help car manufacturers build good cars.

Due to the influence of chips, the development of Huawei's smart phones has been hampered, and smart cars have become the key to Huawei's future development. At present, Huawei has partnered with Changan, Jihu and Selis, especially with the Selis brand, to release Selis Huawei Smart SF5 in April 2021 and the high-end AITO M5 built by Selis in December 2021. According to Yu Chengdong, Huawei's smart car solution, Yu Chengdong said in a previous interview that Huawei will challenge its annual sales target of 300000 vehicles in 2022, and the annual sales of cooperative car companies will reach 100 billion yuan.

How to achieve the target of annual sales of 300000 vehicles? Yu Chengdong said, "the biggest advantage of Huawei in selling cars is that Huawei has more than 5000 smart stores, which is not in the same order of magnitude as BMW, Mercedes-Benz, Tesla, and the new power of car building. This is our huge advantage, covering every major city in China. This is Huawei's long-term strategy for the next 5-10 years." However, Yu Chengdong also admitted that at present, Huawei's brand marketing ability, retail channel ability, and product competitiveness can support the sales target of 300000 vehicles, but considering that the products have just climbed the slope and there are huge risks in the supply chain, the serious shortage of goods in the industry should not be underestimated, and there are still many challenges to achieve the sales target of 300000 vehicles.

In response to Yu Chengdong's goal, Huawei smart car solution BU COO Wang Jun responded, "nothing is impossible." The first is to see whether the product is good enough and whether the user pays the bill; the second is to see if the sales channel is strong and perfect enough to sell the car. " In Wang Jun's view, if we can achieve "products are good enough" and "sales channels are strong and perfect enough", we will certainly be able to achieve the annual sales target of 300000 vehicles.

Welcome to subscribe to the WeChat public account "Automotive Industry Focus" to get the first-hand insider information on the automotive industry and talk about things in the automotive circle. Welcome to break the news! WeChat ID autoWechat