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Recently, the 2022 Kia EV6 officially went on sale in the United States, with a starting price of $40900 (about 260100 yuan) and a local subsidy of $7500, with an actual starting price of $33400 (about 212400 yuan). It is understood that Kia EV6 will be domestically produced and listed this year. So, how much is the price of domestic Kia EV6? In fact, Kia EV6 has been unveiled at several auto shows. Kia EV6 and EV6 GT-line were officially launched at the Guangzhou Auto Show, which opened on November 19, 2021. Kia EV6 GT-line was first launched at the Shanghai Auto Show, while Kia EV6 was released for the first time in China. It is understood that the new car is based on E-GMP 's new electric architecture and is positioned as a compact hatchback pure electric vehicle, while Kia EV6 will be Dongfeng Yueda Kia's first pure electric vehicle in the Chinese market.

In terms of appearance, Kia EV6 adopts the "Opposites United" design concept, the large size through taillights are connected with the side skirt strips, and the style of the headlight group is also very unique. The side of the body, coupled with the design of a suspended roof, can create a very dynamic visual effect. In the rear part of the car, the exaggerated large area of penetrating taillights show a great sense of movement and high recognition. In terms of size, the length, width and height of EV6 GT-line are 4695/1890/1550mm and the wheelbase is 2900mm.

In the interior part, Kia EV6 adopts the popular double-screen design of the control screen in the dashboard, with touch buttons, knob shift mechanism and double-spoke two-color multi-function steering wheel to make the new car look very avant-garde. In addition, the new car will also provide AR-HUD function.

In terms of power, Kia EV6 standard two-wheel drive version maximum power 170Ps, standard four-wheel drive version maximum power 235Ps, long-range two-wheel drive version maximum power 228Ps NEDC comprehensive mileage 600km; long-range four-wheel drive version maximum power 325Ps. The EV6 GT only offers a long-range four-wheel drive version with a maximum power of 585hp, a peak torque of 740Nm and a NEDC comprehensive mileage of 600km zero-100km/h acceleration time of 3.5s.

In the past 2021, Kia has undergone major changes at home. On November 19, 2021, Dongfeng Automobile Group Co., Ltd. publicly listed its 25% stake in Dongfeng Yueda Kia Automobile Co., Ltd. through the Shanghai United property Exchange at a listing price of 297 million yuan. On January 12, 2022, Dongfeng Automobile Group Co., Ltd. closed its 25% stake in Dongfeng Yueda Kia Automobile Co., Ltd., with Jiangsu Yueda Automobile Group Co., Ltd. (hereinafter referred to as "Yueda Automobile Group") as the sole bidder. According to related reports, Kia will announce the name of the new company under the new equity structure, or "Yueda Kia" or "Kia China", at the Beijing Auto Show in April this year, but the above name has not been officially confirmed. From the current point of view, the Chinese market will no longer have the "Dongfeng Yueda Kia" this car company, and with the emergence of the new stock company, perhaps the subsequent realization of domestic models will be changed.

The emergence of new companies, in addition to launching new models, another focus is to stop the production of low-end models. According to media reports, in order to further create high-quality products and accelerate the introduction of more competitive global models, Kia has gradually stopped producing models below 100000 yuan. It is understood that Dongfeng Yueda Kia is currently selling models with less than 100000 yuan, including Yi run, Huanchi and Freddy. According to the data, the total sales of Yayi since 2021 is 19881, with an average monthly sales of about 1600, while Freddy's sales are 15574 and the best monthly sales are 2800 and Huanchi is only 5602. In view of the above news, Kia confirmed it. Liu Changyi, general manager of Dongfeng Yueda Kia, said, "We will no longer compete at low prices, but win the recognition of consumers through the competitiveness of our products." In the future, models priced below 100000 yuan will stop production as soon as possible to seek high-quality development. "

In the new products, in addition to Kia EV6, Kia will launch new Kia KX5, new K3 and new KX3 models this year. Specifically, the new generation of Kia KX5 will be released in 2022, its overseas version of Kia SPORTAGE has been officially released in June 2021, the appearance of the use of a new "Opposites United" family design, the overall style is quite different from the cash. At the same time, the new car has launched short / long-axis models in markets such as Europe and the United States, and it is expected that the long-axis version will be introduced in China.

At the same time, the new K3 and the new KX3 Pride will also be launched in 2022, of which the mid-term revamped Kia K3 has been released overseas, the new car uses a new front face and front and rear light group design, and the overall shape changes greatly compared with the current model, while the KX3 Pride corresponds to the overseas model Kia Seltos, which has not yet been released, and specific information still needs to be disclosed officially.

It can be said that Kia's plan to phase out low-end cars is conducive to brand reshaping, but in fact, Kia's market share in mid-and high-end models has not broken through with the introduction of new products. In the past 2021, Kia listed Zhirun Ace and the fourth generation Jiahua in China. In terms of sales volume, Zhirun Ace sold 39973 vehicles, proud running 26817 vehicles, and K3 23023 vehicles, while K5 Kaiku sold only about 1500 vehicles per month last year, and KX5 sold only 3666 vehicles for the whole year.

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