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BMW's first electric model i3 stopped production for 9 years and sold 250000 vehicles

2024-11-24 Update From: AutoBeta autobeta NAV: AutoBeta > News >

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According to the latest news from BMW electric cars, BMW plans to stop production of the i3 in July, the first pure electric car under BMW. A total of about 200000 cars were sold from 2014 to the end of last year, and finally stopped production. A total of 250000 of this model are expected to be sold. BMW is expected to add an iX1 under the iX3 to fill the gap in BMW's mini-electric vehicles.

Before the products on the market were fully electrified, BMW used the I-series to dictate its electric models, including the i3Magi i5Poweri8 supercars, which were weird in appearance and full of futuristic future. it looks more like a concept car. The i3 is derived from the MegaCity Vehicle concept car with a maximum range of 257km and a top speed of 160km / h. Because the model is small and does not exist in the existing major product line, even if the price of the i3 is not expensive, it is reminiscent of its existence when choosing a model.

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The i3 went on sale at a price of 220000 yuan and sold 30, 000 cars in its first year on the market. At that time, its competitors were more like these niche models such as the Smart,Mini, rather than the popular new energy positioning. It can be said that in the initial exploration stage of electric vehicles, the I series gave people a lot of imagination about the future of electric vehicles. Tesla moved consumers with the brand impression of electric sports cars at the very beginning. After the establishment of the brand, and then quickly launched cheaper and cheaper models more and more close to real-life civilian models, to complete the transition from ideal to reality, i3 production finally in the market nine years later, finally ushered in the decision to stop production.

All big-name car companies are actively promoting the transformation of electrification, and luxury car brands are no exception. Their product strength and sales volume have lagged far behind the new forces in the new track, whether it is Tesla or a group of domestic brands. Tesla sold nearly 1 million electric vehicles last year, and several domestic brands have delivered more than 10,000 electric vehicles one after another. More importantly, consumers have jumped away from the brand positioning established by traditional manufacturers in the choice of electric vehicles. For example, they will also consider who is the next car in Lulai or BMW.

BMW will launch five electric cars in 2022, including the new i4Pride 7-series electric version i7 and the BMW 3-series electric version. It is reported that the i3 name will continue to be used on the 3-series electric version. BMW has earlier named the two-door version of the 3-Series as the 4-Series, in a way that returns to the traditional BMW series. Brilliance BMW's new electric model i3 has appeared in the Ministry of Industry and Information Technology. The new car is based on the domestic long-axle version of the 3-series, driven by a pure power system, and equipped with a home-made drive motor made by BMW. The maximum power is 250kW, and the top speed is expected to reach 180km/h with a range of 526km. Of course, the car body will also be longer than the 3-Series.

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The blank left by the original i3 is replaced by iX1 and MINI pure electricity, although there is a difference in appearance, but IX1 is the closest to the existing i3 in terms of appearance and price positioning, but it is more like the product of angel fall. BMW's new iX1 is expected to be officially unveiled in the first half of this year, and then the new car will be introduced into the domestic market for sale. You may be able to imagine the future of iX1 when you see the existing iX3.

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